Auro Afifi · 2025
Pepsi Electric 2024 Pusa Meaalofa mo Tagata Faatosina
by PepsiCo Design and Innovation
- A' Design Award Auro 2025 in Afifi
- Estimated Number of Design Views: 45,293
- Verification code 9F5559B7BA · Verify this award
Colors
About Pepsi Electric 2024 Pusa Meaalofa mo Tagata Faatosina
O le Pepsi Electric 2024 o se pusa meaalofa mo tagata faatosina na faia mo le faalauiloaina o se cola e leai se suka mo se taimi faatapulaaina. O lenei pusa ua faailogaina ai se logo fou a Pepsi ma se faiga fou o le faasinomaga vaaia, o le uluai suiga lea o le logo o le Pepsi globe i le 14 tausaga, faapea ma le 125 tausaga o le faamanatuina o le faailoga lauiloa. O le mamanu e faaautu i le Pepsi globe ma le pulse, ua faaalia i totonu o se pusa faapitoa ma se igoa faailoga e mumu le moli. O le igoa faailoga e faamamafaina ai le lanumoana eletise o le vaiinu. O le lanu uliuli ma le lanumoana e mulimuli i le faasinomaga fou o le faailoga lauiloa ma lagolagoina ai le faalauiloaina o le oloa.
About the A' Design Award Auro
O le A' Design Award Auro na manumalo ai Pepsi Electric 2024 Pusa Meaalofa mo Tagata Faatosina, o se faamaoniga matuā mamalu e tuuina atu i mamanu o le tulaga muamua, matagofie ma maoaʻe. O ē manumalo i le Auro o galuega fou tele, matuā vaai i le lumanaʻi ma susulu e faaalia ai le atamai, le poto ma le tomai o tagata mamanu. E faamoemoeina Pepsi Electric 2024 Pusa Meaalofa mo Tagata Faatosina e avea ma mea fou e matuā vivii, e faatulaga ai uiga fou ma tetele, e tuuina mai ai se tau e leʻi iai muamua. O lenei mamanu na manumalo i le A' Design Award Auro o se galuega ofoofogia, ua faaaloalogia, e aogā tele ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Pepsi Electric 2024 Pusa Meaalofa mo Tagata Faatosina e fatuina ai lagona malosi o le manaʻo, faaosofia le tuinanau, faalauiloa le fatufatuaʻi ma faamalosia i tatou.
Press Kit
- Unique Properties
- Pepsi recently unveiled a new logo and visual identity system — the first update of the iconic Pepsi globe logo in 14 years. To mark the historic occasion and the brand's 125th anniversary, we released Pepsi Electric, a limited time only zero-sugar cola inspired by the new brand color of electric blue.
- Inspiration
- To amplify the launch, we created a stop-you-in-your-tracks influencer kit that harnessed the distinctive black and blue world of Pepsi. The unexpected design centered on the iconic Pepsi Globe and Pulse, presented in a special box featuring a dramatic light-up label highlighting the unique blue color of Pepsi Electric. The bold design of Pepsi Electric reflects our challenger spirit and Thirsty for More attitude.
