Minsheng Lesuke Afifiga e Hangzhou Minsheng Healthcare Co., Ltd

O le mamanu Minsheng Lesuke Afifiga e Hangzhou Minsheng Healthcare Co., Ltd o se manumalo maualuga tele o le fa'ailoga mamalu 2026 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2026

Minsheng Lesuke Afifiga

na mamanuina e Hangzhou Minsheng Healthcare Co., Ltd

Tagata Fa'atau: Hangzhou Minsheng Healthcare Co., Ltd

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

6,608

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #177214

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Minsheng Lesuke Afifiga

O le Minsheng Lesuke o se mamanu afifiga mo se vailaʻau e taofia ai le ulaula tapaa. O le mamanu e faʻaaogaina ai se faʻailoga o foliga ataata e faʻagasolo malie ma se faiga lanu lelei e ofoina atu ai le faʻamalosiʻau nai lo lapataiga. O le pusa amata lanu moli e faʻailogaina ai le amataga o le vaitaimi o le taofia, ae o le pusa faʻaauau lanu meamata e faʻaalia ai le tuputupu aʻe ma le paleni. O sela o fua o aso taʻitasi e vaevaeina i laina saʻo e saeia i le auala o le oomi vevela, ina ia tatalaina se sela e tasi i aso taʻitasi ma tumau ai le vaaia o le alualu i luma. O le tino e faia i pepa toe faʻaaogaina o loʻo tuufaatasia ma le kapoti ata, ma faʻamaeʻaina i pepa matte ma se kapoti vaivai pe a paʻi i ai.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Minsheng Lesuke Afifiga, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Minsheng Lesuke Afifiga e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Minsheng Lesuke Afifiga e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: This project is a quit smoking auxiliary packaging design based on a psychological perspective. It integrates a progressive smiling face symbol with a positive colour system to build an emotional visual language, and combines a daily dose tear off structure to create an interactive ritual. The aim is to transform the user s quitting experience from a passive withdrawal process into an active positive health management journey, providing continuous emotional support and behavioural guidance.
Fua & Fa'apipi'i: product dimensions, 82 mm x 25 mm x 125 mm
Fa'ailoga: Emotional Design, Positive Interaction, Quit Smoking Assistance, Health Management, Visual Symbol, Medical Affinity, Sustainable Packaging, Cross Disciplinary Innovation
Tekonolosi Gaosiga: The packaging body adopts a recyclable paper based composite film, which is environmentally friendly and durable. The surface combines matte paper with a soft touch film, offering a skin friendly feel that conveys medical grade professionalism and warm humanistic care. The connection between daily dose units applies high precision plus or minus 0.3 mm hot press tear off line technology to ensure easy and smooth separation.
Lu'itau o le Mamanu: Balancing the professional rigor with a friendly experience is a challenge. This project adopts medical grade affinity, using gentle rounded corners and combining matte paper with soft touch film to give the packaging professional texture and skin friendly touch. The visual symbol the arc of the progressive smiling face is optimised through multiple rounds of testing, coordinating encouragement and trustworthiness, avoiding over cartoonisation that could affect the professional image.
Su'esu'ega: Based on psychological and behavioural analysis of multiple quit failure cases, the design team found that users generally reject warning or didactic packaging and urgently need positive incentives and visual progress feedback. Therefore, the design strategy shifts from emphasizing warnings to conveying encouragement and strengthening positive incentives, and enhances user trust and lasting companionship through healing visual symbols, emotional colour systems and interactive rituals.
Fa'aosofia: The design translates the positive mindset into a visual experience. The iconic progressive smiling face conveys a professional yet warm encouragement. The colour system is based on emotional healing research. The starter pack s vibrant orange symbolises action and hope of the start of quitting. The maintenance pack s calm green implies growth and balance, echoing persistence. The gradual shift from orange to green is not only a visual transition but also a psychological transformation metaphor.
Umi o le Poloketi: The packaging was designed in January 2025 in Hangzhou. The product was officially launched in November 2025 in China.
Fa'agasologa o Galuega: Users tear the package following the one day one cell daily dose design to take the medicine. Each tear of an independent unit completes a mini ritual, providing immediate positive feedback. The product use process is divided into two stages, starter period orange and maintenance period green, with the packaging colour switch intuitively presenting progress, elevating the act of taking medicine into an easy, rewarding daily self management ritual.