Alu sa'o i le anotusi
Pinar Nature Blend Afifiga o Meainu e Burkan Ciftciguzeli and Ibrahim Gulbas

O le mamanu Pinar Nature Blend Afifiga o Meainu e Burkan Ciftciguzeli and Ibrahim Gulbas o se manumalo maualuga tele o le fa'ailoga mamalu 2026 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.


ApamemeaAfifi· 2026

Pinar Nature Blend Afifiga o Meainu

na mamanuina e Burkan Ciftciguzeli and Ibrahim Gulbas

Tagata Fa'atau: B12 Creative Branding

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

7,371

Lanu

Le Mamanu

E Uiga ia Pinar Nature Blend Afifiga o Meainu

O le Pinar Nature Blend o se mamanu afifiga mo se aiga o meainu e faavae i laau. E faaaogā e le mamanu se fausaga vaaia faigofie, faaonapōnei ma atoatoa i le vaega o meainu laau vao. E tuufaatasia lanu faanatura ma elemene faataʻitaʻi faatasi ma ata pueina o mea o loo i totonu. O se faasologa manino e fesoasoani i tagata faatau e iloa vave ai ituaiga taʻitasi. E faaaogā suiga maʻoti nai lo le faasolosolo malie o lanu, ina ia tumau ai le mama ma le tutusa o le lolomiga i luga o pusa pepa. O le iʻuga e faaitiitia ai le fenumiaʻi o vaaiga ma tuueseese ai le aiga o oloa mai isi oloa tauva i luga o le fata.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Pinar Nature Blend Afifiga o Meainu, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Pinar Nature Blend Afifiga o Meainu e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Pinar Nature Blend Afifiga o Meainu e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Fua & Fa'apipi'i
Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Fa'ailoga
tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Tekonolosi Gaosiga
Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Lu'itau o le Mamanu
The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Su'esu'ega
Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Fa'aosofia
Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Umi o le Poloketi
The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Fa'agasologa o Galuega
Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Sui o le 'Au
Burkan Ciftciguzeli and Ibrahim Gulbas

Lagolago Tau Tupe

Su'esu'e i Tua Atu o le Designers.org

Su'esu'e oloa, auaunaga ma avanoa mai a matou pa'aga fa'asalalauga.

E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga