Songfengruo Ancient Tree Afifiga o le Lauti Uliuli by Jiayi Lu and Yang Xu

Songfengruo Ancient Tree Afifiga o le Lauti Uliuli by Jiayi Lu and Yang Xu is a highly esteemed winner of the very prestigious 2026 A' Design Award Apamemea in Mamanu Afifi Competition Category.

ApamemeaAfifi· 2026

Songfengruo Ancient Tree Afifiga o le Lauti Uliuli

by Jiayi Lu and Yang Xu

Client: Songfengruo

A' Design Award Apamemea Winner in Afifi Category

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Verified Award Winner

Verify Award Status for #182088

View at A' Design Award Press Release Award Badge

Colors

The Design

About Songfengruo Ancient Tree Afifiga o le Lauti Uliuli

O le Songfengruo Ancient Tree o se pusa meaalofa ua mamanuina mo le lauti uliuli tulaga maualuga. O le pusa i fafo e fua i le 240 mm i le 60 mm i le 240 mm ma e iai ni pusa se'e laiti se tolu, e ta'itasi le 65 mm i le 40 mm i le 150 mm. Na faia se fa'ailoga o le lau paina mo le fa'ailoga tau pisinisi ma toe fa'aaogāina o se mamanu ta'atia i luga o pusa se'e. O le lolomi fa'atūtū e leai se lanu e fa'aopoopo ai le loloto i le pepa mafolafola. O pusa se'e ua fa'atulaga lelei e fa'amanatu mai ai le pupuni gaugau a Saina. O lanu enaena uliuli ma le pepa e iai alava ma foliga vaaia o le lauti e fa'aalia ai le taumafaiga a le fa'ailoga tau pisinisi mo le natura, le soifua maloloina, ma le tulaga lelei.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Songfengruo Ancient Tree Afifiga o le Lauti Uliuli, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Songfengruo Ancient Tree Afifiga o le Lauti Uliuli e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Songfengruo Ancient Tree Afifiga o le Lauti Uliuli e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Songfengruo, a brand originating from the tea-producing region of China, is rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers and extending the beauty of tea art into everyday life.
Dimensions & Packaging: Gift box size，length 240mm x width 60mm x Height 240mm, Tea box，length 65mm x width 40mm x Height 150mm.
Tags: Branding, Packaging, Tea
Production Technology: The overall color scheme of the tea packaging uses dark brown tones, and it is made with artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality".
Design Challenge: The brand's founder is deeply rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers, extending the beauty of tea art into everyday life, and conveying premium tea with the intention of gift-giving. Zen-inspired tea ceremonies exude an understated artistic charm.
Research: The overall color scheme uses dark brown tones and employs artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality."
Inspiration: We created a pine needle symbol that is representative of the brand and enhanced brand recognition through the use of a single element and a tiled pattern. The pine needle pattern is tiled on the three individual drawers inside, and a colorless relief printing technique enhances the expressiveness of the flat paper. When the large box is opened, the three smaller drawers are neatly arranged, also alluding to the Chinese cultural concept of a screen.
Project Duration: The project started in February 2025 in Suzhou, China and finished in May 2024 in Suzhou, China.
Operation Flow: The outer box uses a simple and elegant color scheme, with subtle use of craftsmanship to enhance its sophistication. Within this single-color system, paper with tea fiber and texture is chosen to add detail and a sense of refinement.
Patents: Copyrights belong to Songfengruo, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Yang Xu, Photographer：Jiayi Lu
Image Credits: Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2025.