O le mamanu East Bloom Afifiga Lauti e Jiaqi Ding o se manumalo maualuga tele o le fa'ailoga mamalu 2026 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2026

East Bloom Afifiga Lauti

na mamanuina e Jiaqi Ding

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

5,700

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #183277

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia East Bloom Afifiga Lauti

O le East Bloom o se mamanu afifiga mo le pauta lauti ua faamalulu ma faagogo vave. O lona foliga e faavae i luga o le faamaufaailoga iasepi masani a Saina, e aofia ai lona faavae faatafafa ma lona pona, ma ua faauma i lanu vaivai o le macaron. O le mea autu na fai ai o le polypropylene e saogalemu mo meaai. O le pito i lalo o le pusa o loo iai se faailoga o le ituaiga ua togitogia i totonu, ina ia mafai ai foi ona faaaoga le afifiga e fai ma faamaufaailoga. O se faiga o pusa e ofi le tasi i totonu o le isi e ofoina atu tuufaatasiga mai le 8 i le 60 iunite kapisula. O le foliga faatafafa e mafai ai ona faaputu le pauta i tulimanu i totonu mo le sasaa atu ma le pulea lelei.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai East Bloom Afifiga Lauti, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina East Bloom Afifiga Lauti e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. East Bloom Afifiga Lauti e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: East Bloom instant freeze dried tea powder set adopts a square jade seal form combined with fresh macaron color tones, establishing a new visual identity for contemporary Chinese style tea beverages. The design conveys the elegance associated with Eastern culture while using vibrant color contrasts to reflect the lightness typical of small volume tea packaging.
Fua & Fa'apipi'i: 24.87 mm x 24.87 mm x 24.17 mm
Fa'ailoga: Tea Powder Packaging, Seal Form, Macaron Colors, New Chinese Aesthetics, Intaglio Technique, China Chic Design
Tekonolosi Gaosiga: The packaging uses food grade PP as the primary material, suitable for storing instant freeze dried tea powder. The base of the box features an intaglio engraved pattern of the brand motif. The package functions not only as a container but also as a usable stamp.
Lu'itau o le Mamanu: A central challenge of the design was translating the solemn symbolism of the jade seal in Eastern culture into a lighthearted, modern consumer product, specifically a tea set appealing to young female users, without appearing rustic or generic. Achieving this balance between cultural gravity and commercial accessibility defined the core of the design process.
Su'esu'ega: The jade seal form enhances product distinctiveness and memorability, functioning as a visual anchor that facilitates recognition within the saturated landscape of new media content. This reflects the commercial strategy of the designer, extending beyond purely visual aesthetics.
Fa'aosofia: Inspired by the new Chinese aesthetic movement within the context of China chic culture, the design extracts the geometric form of the traditional jade seal, including its square base and knob structure, and incorporates it into tea packaging. The use of macaron colors tempers the formal weight of the seal form, balancing cultural depth with a modern, youthful character.
Umi o le Poloketi: The project began in Xi An in May 2024, was completed in May 2025, and was first exhibited at the Shanghai International Design Week in June 2025.
Fa'agasologa o Galuega: The product employs a nested box system, offering multi-unit combinations ranging from 8 to 60 individual capsule units. The outer and inner boxes share the same materials and design details, differing only in size. The outer box opens from the top, while the inner box opens from the bottom to facilitate pouring. Unlike conventional round packaging, the square form allows the tea powder to naturally collect along the inner corners, enabling more controlled and orderly dispensing.
Sui o le 'Au: Jiaqi Ding
Fa'aaloaloga o Ata: Jiaqi Ding