Sparkling Juice Afifi o Vaiinu e Mao Ming and Yao Dabin

O le mamanu Sparkling Juice Afifi o Vaiinu e Mao Ming and Yao Dabin o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2020

Sparkling Juice Afifi o Vaiinu

na mamanuina e Mao Ming and Yao Dabin

Tagata Fa'atau: Beijing Platinum Tiande Trading Co., Ltd.

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #86414

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Sparkling Juice Afifi o Vaiinu

O le Sparkling Juice o se mamanu afifi mo se vaiinu fualaau aina e maua ai le ea (carbonated). O le mamanu e tuufaatasia ai le lepeti ma le foliga o le fagu tioata. O le lepeti faapipiʻi e mulimuli i le punou o le fagu, ma o loʻo iai se lepeti fua laʻitiiti e faailoa mai ai le tofo o le sua. O ata na vaneina e lima o loʻo faaalia ai manu e fa, o le flamingo, le leopadi, le seraf, ma le chameleon, o loʻo faalatalata atu i fualaau e fa, o le tipolo lime, passion fruit, strawberry ma le lychee. E mafai ona teuina e le fagu le 290 milita (milliliters) ma e 20 senitimita le maualuga. O loʻo faaaogaina le lomiga vevela siliva (hot silver printing) ma le taʻalise (embossing) i luga o le lepeti.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Sparkling Juice Afifi o Vaiinu, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Sparkling Juice Afifi o Vaiinu e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Sparkling Juice Afifi o Vaiinu e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
Fua & Fa'apipi'i: 290ml/20cm/Glass bottle/Glass bottle label
Fa'ailoga: Juice, glass bottle, packaging, illustration
Tekonolosi Gaosiga: The design includes: glass bottle design, glass bottle design.
Printing process: hot silver, bump
Lu'itau o le Mamanu: This Sparkling Juice is packaged in glass bottles. Its label design has a distinctly inclined curvature that makes the shape of the glass bottle look more beautiful. At the same time, this also makes it difficult to label. The company therefore adjusted the labeling water flow line and finally solved the problem.
Su'esu'ega: The design team designed the shape of the glass bottle and the product label. Make the project consistent with the characteristics of bubble aquatic products. Highlights the fresh, interesting concept of the product. Since its launch, it has been well received.
Fa'aosofia: The packaging design uses hand-drawn illustrations. Four different animals were created: flamingos, leopards, giraffes and chameleons. And four different fruits: lime, passion fruit, strawberry, lychee. The animals in the label stretched their heads forward and wanted to touch the fruit labels in the juice. This packaging design makes the product more interesting. And welcomed by young people.
Umi o le Poloketi: The project began in October 2018 and ended in February 2019.
Location: Zhejiang, China.
Fa'agasologa o Galuega: Glass bottle design, label design, label graphic design, printing process design, market testing.
Sui o le 'Au: Mao Ming
Yao Dabin
Li Qian
Fa'aaloaloga o Ata: Image #1: Creator Mao ming
Image #2: Creator Mao ming
Image #3: Creator Mao ming
Image #4: Creator Mao ming
Image #5: Creator Mao ming