Laote Breweries Afifiga o le Pia by Zhangyong Hou

Laote Breweries Afifiga o le Pia by Zhangyong Hou is a highly esteemed winner of the very prestigious 2020 A' Design Award Uʻamea in Mamanu Afifi Competition Category.

UʻameaAfifi· 2020

Laote Breweries Afifiga o le Pia

by Zhangyong Hou

Client: Zhongshihuanmei Design

A' Design Award Uʻamea Winner in Afifi Category

10,903

Verified Award Winner

Verify Award Status for #89522

View at A' Design Award Press Release Award Badge

Colors

The Design

About Laote Breweries Afifiga o le Pia

Laote Breweries o se mamanu afifiga mo pia faia-lima e faatau atu i totonu o apa alumini e 500 ml le tele. O le mamanu e taula'i i se pine faamaufaailoga auiliili e faasino i le talafaasolopito ma tu ma aga a se aiga gaosi pia. O le pine faamaufaailoga ua fuafuaina e faailoa mai le faia lelei ma le tomai lima o le pia, ma e faaosofia ai le fia iloa e uiga i lona tofo. O le pia faia-lima e gaosia i ni vaega laiti nai lo se gaosiga tele faalepisinisi. I Saina, e lautele lava le maua o pia gaosia i falegaosimea, o lea la, ua manatu tāua ai le gaosiga i vaega laiti. O le lomiga lanu patino (spot colour printing) o loo faaaogaina i luga o apa ina ia mautinoa ai le manino ma le saʻo o le pine faamaufaailoga.

The Recognition

About the A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Laote Breweries Afifiga o le Pia, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Laote Breweries Afifiga o le Pia e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Laote Breweries Afifiga o le Pia ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a refined beer, through the design of a mysterious badge, the brewing of refined beer is reflected. And give consumers a sense of mystery, hoping to taste it.
Dimensions & Packaging: 500 ml capacity can
Tags: zhangyong hou , Alcohol, Beer, Package Design, Graphic Design, Illustration
Production Technology: Spot color printing on aluminium cans
Research: With the continuous improvement of people's living standards in China, industrial beer has been unable to meet the needs of the public, they are eager to drink better beer, unique packaging is a starting point to attract them to try, family brewing history and brewing technology will attract them.
Inspiration: Fine brewing beer is a small amount of hand-made beer, it can not be produced in large quantities of industry, which is exactly what a brewing family insists on, the glory and history of a family. Let this badge tell you the best.
Project Duration: The project was launched in Dalian in May 2017 and completed in July 2017.
Operation Flow: With the popularity of industrialized beer in China, brewing beer appears to be precious. The inheritance of the family is trusted by consumers. Through the badge, consumers can perceive that hand-made beer is a high-end enjoyment.
Team Members: zhangyong,hou