Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga by Chia-Hui Lien and Jen-Wei Huang

Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga by Chia-Hui Lien and Jen-Wei Huang is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

NaxaasXirmooyin· 2022

Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga

by Chia-Hui Lien and Jen-Wei Huang

Client: Chia-Hui Lien

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Xirmooyin Category

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Colors

The Design

About Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga

Qoraalka Buugga: Taxanaha Suuvineerka ee Jasiirada Lamay waa naqshad baakidhad hadiyad ah oo loogu talagalay kalluun qallalan iyo usha kalluunka ee laga sameeyay tuunada dhalada huruud. Sawirka muuqaalka wuxuu ku salaysan yahay muuqaalka dabiiciga ah iyo dhaqanka Jasiirada Lamay ee dalka Taiwan, iyadoo dhagaxa maxalliga ah ee loo yaqaan Stone Vase loo isticmaalayo sida sawirka ugu weyn. Sanduuqa dibadda waxaa laga sameeyay waraaq waxaana lagu furaa daboolka birlabta ah, cabbirkiisuna waa 34 x 23 x 6 sentimitir. Daabacaddu waxay isticmaashaa midab gaar ah oo dahab-birdhagax ah iyo filim dhalaalaya oo qeyb ka mid ah dusha sare ka muuqda. Kiish siib ah oo gudaha ku yaal ayaa kalluunka qallalan haraya cusayntiisa. Marka cuntada la cuno, sanduuqa waa la sii isticmaali karaa si loogu kaydiyo alaabta kale.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Lamay Island's Souvenir Series Shaqada Koowaad: Baakidhka Sumadda Ganacsiga si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
Dimensions & Packaging: The outer box size of this package is W34cmxD23cmxH6cm.
Tags: Brand，Packaging design
Production Technology: This set of gift boxes is designed on the visual design, and the image design is based on the local island style and cultural characteristics of Xiaoliuqiu. The packaging design part is mainly designed to give gifts, so the gift box uses paper and magnets as the opening design, the printing technology uses a special color - bronze gold, and the graphics on the box surface uses the technology of partial bright film to increase the texture of the gift box. After the food is eaten, the packaging box can also be used as a storage function to achieve the concept of environmental protection.
Design Challenge: The most difficult aspect of the packaging design of this brand is the drawing of the fish shape and the representation of the graphics, mainly to directly convey the delicious dried fish food made from fresh marine fish to consumers, and the delicious dishes suitable for general family cooking.
Research: From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images. The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
Inspiration: From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images.
Project Duration: This set of gift boxes will be sold in Lamay Island, Taiwan on 2019/12/01.
Operation Flow: Through the field trip to Xiaoliuqiu Island in Taiwan to conduct photography and data collection, and then carry out visual image design and packaging design, the marine culture and local cultural history of Xiaoliuqiu Island are integrated, so that the overall brand packaging design can promote market sales and achieve high The benefits of marketing.
Patents: Chia-Hui Lien , Jen-Wei Huang
Team Members: Designer: Chia-Hui Lien , Jen-Wei Huang
Image Credits: Designer: Chia-Hui Lien , Jen-Wei Huang