Rams Beyond Etro Ofisi ya Thekiso by Arkiteam Architecture is a highly esteemed winner of the very prestigious 2025 Moputso oa Boronse oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.
BoronseKa Hare· 2025
Rams Beyond Etro Ofisi ya Thekiso
Client: Rams Global
Moputso oa Boronse oa A' Design Award Winner in Ka Hare Category
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- Verified Award Winner
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The Design
About Rams Beyond Etro Ofisi ya Thekiso
Rams Beyond Etro ke ofisi ya thekiso le showroom e Istanbul. Ka hare ho na le lekala la 1650 square metres mme ho hlophisitswe joalo ka gallery. Difeisi tse tsoeu di pota-pota mesebetsi ya bonono e kgethilweng le mohlala wa morero wa metse. Marako a kobehileng a entswe ka gypsum board, mme marulelo a phethetswe ka dipanele tsa tshepe tse entsweng ka tlhoko tse fetisang leseli. Fatshe le tsetsweng ka lejwe la tlhaho le tsoeu le etsa hore mefuta e phallang le meriti di bonahale hantle ka ho eketsehileng. Sefahleho sa spider glass se hokahanya ka hare le motse. Tsela e hlakileng e tsamaisa baeti ho tloha reception ho ya dibakeng tse ka sehloohong tsa pontsho.
The Recognition
About the Moputso oa Boronse oa A' Design Award
Rams Beyond Etro Ofisi ya Thekiso ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Rams Beyond Etro Ofisi ya Thekiso e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Rams Beyond Etro Ofisi ya Thekiso e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rams Beyond Sales Office blends architecture and art in a gallery like space. Its all white interior, framed by a spider glass facade, enhances curated artworks and the building model. Curved forms and shadow play add depth, while a metallic gloss ceiling reflects light elegantly. This immersive showroom balances design, materiality, and storytelling, offering a refined experience that mirrors the essence of Rams Beyond Etro Residence.
- Dimensions & Packaging
- 1650 sqm
- Tags
- Sales Office, Showroom, Retail, Interior Design, Curves, Art
- Production Technology
- The design showcases precise gypsum board craftsmanship to achieve seamless curves, reflecting high quality workmanship. The ceiling features custom metal panels, adding a unique aesthetic. The white natural stone flooring highlights the fluid forms, making shadows more visible and enhancing the spatial effect.
- Design Challenge
- The hardest part of this design activity was balancing two contrasting concepts an art gallery and a functional sales office. We had to present the project model as an art piece while ensuring privacy in the presentation rooms. Achieving this within an open, flowing space with curved elements posed a unique challenge.
- Research
- The research behind the Rams Beyond Sales Office design focused on color and lighting selection, tested to enhance art visibility and ambiance. Traffic analysis ensured optimal exposure, making the showroom facade visible from all directions. The design balances aesthetics with functionality for a seamless experience.
- Inspiration
- Inspired by Rams Beyond Etro, the sales office is a curated gallery where curves, light, and shadow shape the space. All white surfaces amplify artworks, while a spider glass facade creates a dynamic urban showcase. The metallic gloss ceiling enhances depth, reflecting light smoothly. Flowing forms sculpt light and shadow, creating an engaging spatial experience that ensures visitors feel the project's sophistication.
- Project Duration
- Located in Istanbul, the project commenced in April 2024 and was completed in June 2024.
- Operation Flow
- The showroom layout ensures seamless flow, guiding visitors through an immersive journey. A clear circulation path leads from the reception to key experience zones, highlighting the building model and curated art pieces. The open plan design fosters engagement, while the spider glass facade connects the interior with the city. Carefully selected materials and lighting enhance interaction, making every moment a refined experience.
- Team Members
- Enes Cicekci, Seda Dundar
- Image Credits
- Arkiteam Architects
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