Grovehood Collective Tšupamaka by Cansu Dagbagli Ferreira

Grovehood Collective Tšupamaka by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

SileveraKerafikhe· 2025

Grovehood Collective Tšupamaka

by Cansu Dagbagli Ferreira

Client: Cansu Dagbagli Ferreira

Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category

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Verified Award Winner
Verify Award Status for #168860

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Grovehood Collective Tšupamaka

Grovehood Collective e sebedisana le dipolasi tsa boutique tse nang le tlhompho ya tikoloho ho theha lebitso la oli ya mohlware wa pele le hlakileng Netherlands. Boitsebiso ba pono bo lekantse setso le sejoalejoale, bo totobatsa bonnete le ho latelwa. Leibole e nkilweng mohopolo mehleng e fetileng e nang le dintlha tse sehilweng ka mokgwa o ikgethileng le typography e hlophisehileng e bontsha bokgabane mme e bontsha dintlha tsohle tsa tšimoloho ya mohlware. Letshwao la mohlware le diselekete le hlompha boikgapelo ba dipolasi tsa malapa tseo lefatshe la tsona le potakileng sethelo sena, ha palette ya mebala ya lefatshe e totobatsa mathomo a tlhaho a sehlahiswa, ho theha tsamaiso ya phuthelo e kopaneng.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Grovehood Collective Tšupamaka ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Grovehood Collective Tšupamaka e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Grovehood Collective Tšupamaka ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Grovehood Collective redefines olive oil branding by blending heritage with modern elegance. As the Netherlands' first transparent extra virgin olive oil brand, it sources from family-run, earth-friendly farms. The vintage inspired label, with refined typography, and custom cut design reflects craftsmanship and authenticity. Earthy yet vibrant colors distinguish each variant, while premium packaging invites consumers to explore the rich journey of this high-quality, traceable olive oil.
Dimensions & Packaging: 500 ml olive oil labels: 2 front labels (63 x 74 mm) and one back label (69 x 75 mm)
Tags: olive oil, gourmet, olive, packaging, label design, custom cut, branding
Production Technology: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then labels were produced by 4 color printing technique.
Design Challenge: Due to the bottle shape, the area we could use for the label was restricted, it required to be creative to create the layout while keeping the look appealing.

Another creative challenge was to color match the different materials. The bottle labels are printed on PP while the pouches are printed on a layered plastic material. The color
Research: A thorough competitor research was done online and offline. During the research phase we concluded that the product quality is superior to almost all of the products available in the market. We decided to go extra mile for the packaging design to reflect this quality. The bottle was chosen from many available options, we went for a special design that looks both unique and premium. Resembling to a wine bottle, the design evokes premium quality. It was sourced from a quality supplier and we decided to use custom cut labels for underlining the uniqueness of the product.
Inspiration: The design is inspired by the traditions of olive oil production, where life revolves around the harvest. This idea is captured in the brand symbol: an olive encircled by orbits, representing the families whose world turns around this precious fruit. A fusion of vintage aesthetics and contemporary minimalism enhances the product’s exclusivity. The color palette, drawn from nature, connects the golden hues of olive oil and the rich greens of the trees, capturing the essence of the Mediterranean.
Project Duration: Started in October 2024, finished in February 2025
Designed in France, Sold from Netherlands to EU
Operation Flow: First transparent extra virgin olive oil brand from Netherlands. The high quality olive oil is sourced from earth friendly family farms from different countries of Europe. The brand promise is to bring this high quality extra virgin olive oil that is single state, early harvest, hand picked and pressed the same day olive oil to gourmet audience.