Moralo oa Espada Selvagem Mosebetsi wa Mantlha: Boitsebiso ba Pono ka Pedro Panetto ke mohlodi oa khau e hlomphehang haholo ya 2025 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.
BoronseKerafikhe· 2025
Espada Selvagem Mosebetsi wa Mantlha: Boitsebiso ba Pono
Moreki: Pedro Panetto
Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Kerafikhe
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #170535Moralo
Mabapi le Espada Selvagem Mosebetsi wa Mantlha: Boitsebiso ba Pono
Mongolo wa Buka: Espada Selvagem ke boitsebiso ba pono bakeng sa sehlopha sa tlhabano ea lisabole ea mehleng ea khale naheng ea Brazil. Moralo ona o hlohlelletsoe ke liphoofolo tsa heraldry ea boholo-holo, tse hlalositsoeng ka bocha ka mokhoa oa sejoale-joale. Jaguar e ile ea khethoa hobane phoofolo ena e tsoaloa Brazil mme e bontša lebelo, matla le boemo ba phehisano. Matheba a jaguar a etsoa ka lisekele tse boetseng tsa bontša maikutlo a motsamao. Setšoantšo sena se latela tekano ea golden ratio. Letšoao lena le hahiloe ka mokhoa oa vector, kahoo boitsebiso bona bo ka sebelisoa liaparong tsa mosebetsi, li-patch, libukeng, limetaleng, folaeng le mecha ea litaba tsa sehloho ka boholo bo fapaneng.
Kamohelo
Mabapi le Moputso oa Boronse oa A' Design Award
Espada Selvagem Mosebetsi wa Mantlha: Boitsebiso ba Pono ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Espada Selvagem Mosebetsi wa Mantlha: Boitsebiso ba Pono e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Espada Selvagem Mosebetsi wa Mantlha: Boitsebiso ba Pono e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Inspired by the beasts of ancient Heraldry with a modern reinterpretation, the chosen animal was a jaguar because we are talking about a Brazilian brand. In addition to the regional context, the jaguar represents speed, energy, and competitiveness.
It is filled with balls that represent its spots, but in addition to that, the way it is filled also conveys a sense of movement. - Boholo le Phuthelo
- The jaguar design follows the mathematical rule of the golden ratio: 1.618...
The entire project is in vector format, so it can be adapted to any size and proportion. - Lithegi
- Visual Identity, Logo, Symbol, Heraldic, Movement, jaguar, animal, fencing, sword,
- Theknoloji ya Tlhahiso
- The Visual Identity was created using a design methodology that aims to structure the project in 3 pillars: practical, aesthetic and symbolic function.
The goal was to create a brand that is visually interesting, with senses that could connect with the universe of this type of fencing. And at the same time, a brand that was applicable in different contexts, without being minimalist, though. - Phephetso ya Moralo
- The main challenge that we had to overcome was to create a Visual Identity that was not minimalist, but that worked well in different applications and in smaller sizes.
The solution was to develop a symbol that could be transformed, creating a varied visual identity system that could be used in any size without losing its recognition. - Dipatlisiso
- Movement, speed, tactical ability, sharpness and focus were the abstract concepts of the project briefing.
The jaguar was chosen as a symbol that perfectly conveys these elements.
It has also connected with the historical European heritage of heraldry, combined with the animal that is original from Brazil (the club's location). - Kgothaletso
- Visual identity for a medieval fencing club.
The logo and symbol are very flexible in terms of use. You can use the same symbol in different formats and contexts without losing characteristics of recognition.
It is a brand that represents a sport that calls for tradition, a brand that connects the current and modern sport with a legacy from the Middle Ages. - Nako ya Projeke
- This project started years ago in 2019, but then we had to pause it and it was only completed in 2024 in Vitória, a city in Brazil.
- Tsamaiso ya Mosebetsi
- The logo is used by users in the contexts of application on uniforms, patches, textbooks, medals, social networks and other things such as flags.
In each context it can be used in a different way.
E Tshehelitsweng
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