Game Fuel Team Optic Champions Can Kaléng Inuman by PepsiCo Design and Innovation

Game Fuel Team Optic Champions Can Kaléng Inuman by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2020 A' Design Award Beusi in Desain Bungkusan Competition Category.

BeusiBungkusan· 2020

Game Fuel Team Optic Champions Can Kaléng Inuman

by PepsiCo Design and Innovation

Client: PepsiCo Design and Innovation

A' Design Award Beusi Winner in Bungkusan Category

19,247

Verified Award Winner

Verify Award Status for #100576

View at A' Design Award Press Release Award Badge

Colors

The Design

About Game Fuel Team Optic Champions Can Kaléng Inuman

Game Fuel Team Optic Champions Can nyaéta kaléng inuman édisi terbatas anu dijieun pikeun komunitas gaming. Desain kemasan unggulan ieu diadaptasi pikeun ngagambarkeun tim Optic Gaming, anu anggotana ngagem baju bodas nalika maén turnamén. Warna bodas jadi latar tukang kaléng, dihiasan ku aksén héjo. Ilustrasi custom unggal anggota tim ditampilkeun salaku potrét anu fotorealistik. Cetakan langsung, vernis taktil, sarta finishing tilu diménsi anu timbul ngahias sakuliah awak kaléng. Finishing tinta doff dina sababaraha bagian nonjolkeun nada metalik.

The Recognition

About the A' Design Award Beusi

Game Fuel Team Optic Champions Can Kaléng Inuman mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Game Fuel Team Optic Champions Can Kaléng Inuman diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Game Fuel Team Optic Champions Can Kaléng Inuman dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design team created a custom illustration of each member of the team. What sets these commemorative cans apart is the technology used in executing the photo realistic portraits. The cans were printed with a direct printing process, tactile varnish, and raised 3D finish. This gave the cans a premium feel, as they were embossed across the entire body of the can and illustration. A matte finish on the ink in selective areas made the metallics pop, for a completely custom look and feel.
Inspiration: Mtn Dew AMP Game Fuel Optic Champions Ltd Ed Cans were developed as a show of love and dedication to the gaming community. MTN DEW adapted the flagship packaging design to reflect crucial aspects of the Optic Gaming team. The team is notorious for wearing Championship whites on tournament Sundays, so it was important for the color white to play prominently into the design. This led to a modern design with an all white background and pops of green.

Read the Press Release