Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan by Yongjun Chen and Huang Zhang

Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan by Yongjun Chen and Huang Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Desain Bungkusan Competition Category.

PerakBungkusan· 2020

Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan

by Yongjun Chen and Huang Zhang

Client: Shenzhen Tangchao Tea Culture Communication Co., Ltd.

A' Design Award Perak Winner in Bungkusan Category

21,818

Verified Award Winner

Verify Award Status for #101104

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan

Tang Chao mangrupa desain kemasan pikeun entéh perjalanan. Kotak pasagi leutik ieu nyimpen bata entéh dina wangun anu kompak, cocog pikeun perjalanan. Kotakna dijieun ku struktur pated jeung purus, jadi teu perlu ngagunakeun lém. Awi dipaké pikeun kotakna, sarta kertas kraft dipaké pikeun kemasan luar, anu ngajaga sangkan waragadna murah tur ngadukung hasil anu ramah lingkungan. Kancing gelang jeung tali ngamungkinkeun kotakna digantungkeun, dicekel, atawa dibawa. Sudut-sudutna anu buleud ogé bisa neken wewengkon réfléks dina leungeun, hiji cara anu dicokot tina pangobatan tradisional Cina. Kotakna bisa dipaké deui.

The Recognition

About the A' Design Award Perak

Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Tang Chao Fungsi Utama: Kemasan Entéh Perjalanan mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture.
Dimensions & Packaging: tea box: 55*55*55mm
tea bag: 70*70*90mm
Tags: Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
Production Technology: 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept.
Design Challenge: 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation.
Research: Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture.
Inspiration: 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept
Project Duration: The project finished in November 2019 in Shenzhen, China
Operation Flow: Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
Team Members: Yongjun Chen
Huang Zhang
Lei Xu
Peixiang Gao
Quantao Su