Jianlibao Wepop Kemasan Inuman ku Tiger Pan

Karya Jianlibao Wepop Kemasan Inuman ku Tiger Pan nyaéta pamenang anu dihormat pisan tina 2020 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerakBungkusan· 2020

Jianlibao Wepop Kemasan Inuman

ku Tiger Pan

Klién: Jianlibao

Pamenang A' Design Award Perak dina Katégori Bungkusan

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Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #101162

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Jianlibao Wepop Kemasan Inuman

Wepop nyaéta kemasan anu dirarancang pikeun cai soda buah-buahan tanpa gula. Botol PET na miboga wangun basajan anu beuki nyempit ka luhur. Lapisan pilem silk-screen anu matte masihan permukaanana cekelan anu stabil sarta karasa lemes. Jenis hurupna ngagunakeun éfék piksel, sarta unggal karakter dipisahkeun jadi sapuan-sapuan anu misah anu fungsina siga blok wangunan. Buah-buahan digambarkeun dina gaya seni pop, kalayan warna-warna kontras anu kamurnianana luhur pikeun nandaan opat rasa. Kemasan ieu tujuanana pikeun nyawiskeun inuman anu séhat ka konsumén anu ngora.

Pangakuan

Ngeunaan A' Design Award Perak

Jianlibao Wepop Kemasan Inuman mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Jianlibao Wepop Kemasan Inuman diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Jianlibao Wepop Kemasan Inuman mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: With the rise of obesity rate, more consumers tend to consume healthy sugar-free and tasty beverages. So refreshing fruity sparkling waters come into vogue. Wepop, a sugar-free healthy fruity sparkling water, is now produced and launched to market by a local Chinese beverage brand.
Diménsi & Bungkusan: Diameter 67.5mm
Height 213mm
Tag: fruity beverage, sparkling water, Jianlibao, Tigerpan, bottled beverage, carbonate beverage
Téknologi Produksi: The PET bottle is reshaped into a distinct but simple and fashionable one, whose size is getting smaller upwards. The silk-screen matte film provides a more stable holding experience and a better feel. The strict control of color printing and number results in a good display of product's quality.
Tantangan Desain: We aim to surprise the target consumers of Wepop. The surprise must come from both a unique package and rejuvenate attitude. Unlike the rebrand of its classic products, Wepop is created to enrich the product series and to cultivate a new brand to fit the popular and young consuming background.
Panalungtikan: Jianlibao possesses advanced production and R&D capacity, holding rich experience in making sparkling waters and the likeness, of which, Chinese market is so far under development. Yet, consumers has grown a huge demand for healthy and low-calories products. So Jianlibao is grasping the best opportunity with the new products of young look.
Inspirasi: The typeface is designed into one with pixelate effect.Characters are split out and designed separately,each stroke standing for a different building block,in which pop art is endowed with childish fun.The flexibilities of pixels or building blocks will provide a wide range of applications and combinations.Eye-catching fruits are illustrated in a pop art style to complete the package design, where colors in sharp contrast and of high purity are used to display four flavoring fruits.
Durasi Proyék: The project lasts 2 month, designed in Shenzhen and produced in Foshan, Guangdong.
Alur Operasi: Building blocks and pixels are important graphic representing methods. We adopt them to achieve more effective communication with young consumers. With this new package, Jianlibao makes its way to rejuvenate the brand. We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.
Anggota Tim: Designer: Tiger Pan, Yuxuan He, Niejun Guan, Qiyuan Xiao
Picture Credits: Juanjuan Wu
Technician: Zhangkun Xie