Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan ku Estudio Maba

Karya Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan ku Estudio Maba nyaéta pamenang anu dihormat pisan tina 2020 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2020

Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan

ku Estudio Maba

Klién: Plaza del Sol

Pamenang A' Design Award Perunggu dina Katégori Bungkusan

15,457

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #104257

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan

Téks Buku: Plaza del Sol nyaéta desain kaosan pikeun kantong kripik. Grafisna nyokot inspirasi tina motif rahayat sareng barang cinderamata anu kapendak di kota-kota wisata Spanyol, sarta référénsi ieu ditampilkeun kalayan gaya kontemporer anu pinuh humor. Unggal flow pack nyaritakeun carita pondok anu diwangun tina barang-barang cinderamata, kalayan tujuan sangkan nu meser bisa imut. Gambar-gambarna dijieun ngaliwatan poto still life anu diatur dina hiji set, sarta kantongna diproduksi ku cara citak fleksografi. Unggal kantong ukuranana 195 x 320 milimeter.

Pangakuan

Ngeunaan A' Design Award Perunggu

Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Plaza del Sol Fungsi Utama: Kaosan Kadaharan Ringan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: A design that extols the folk graphic universe, but in a contemporary way and plenty of irony. With this proposal the consumer wants to produce a smile, taking the marked Spanish character to new ways of expressing it.
Diménsi & Bungkusan: 195mm x 320mm
Tag: Packaging, design, folk, snacks, crisp, set, photography, humor
Téknologi Produksi: Still life photography in set for composition of the images. Flexographic printing.
Tantangan Desain: Composing each element with pieces and natural elements to achieve the desired effect has been the most complicated part of the job.
Panalungtikan: The use of classical and folk motifs is common in souvenirs and other products. The most important thing in this project was to find a renewed way of exposing it, as well as giving humor to the packaging without turning it into a comedian.
Inspirasi: The graphic elements are collected from the souvenir objects present in any tourist city in Spain, to build with them their own language for the brand. The result has a personality of its own that the public can identify.
Durasi Proyék: Murcia, Spain, May 2019 to February 2020
Alur Operasi: These flow pack represent an story each one that talks about folk souvenirs with humor, looking for the user smile.
Patén: Plaza del Sol
Anggota Tim: Strategy: Beatriz Suarez
Art Direction. Miguel Angel del Baño
Design: Jose Lorente
Photographer: La Industrial
Krédit Gambar: Estudio Maba