Fenyangwang Fungsi Utama: Bungkusan Inuman Keras by Neptune Team

Fenyangwang Fungsi Utama: Bungkusan Inuman Keras by Neptune Team is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Desain Bungkusan Competition Category.

PerakBungkusan· 2021

Fenyangwang Fungsi Utama: Bungkusan Inuman Keras

by Neptune Team

Client: Neptune Team

A' Design Award Perak Winner in Bungkusan Category

22,447

Verified Award Winner

Verify Award Status for #117401

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fenyangwang Fungsi Utama: Bungkusan Inuman Keras

Fenyangwang mangrupa bungkusan inuman keras anu dijieun pikeun ulang taun katilu puluh hiji pabrik inuman keras Tiongkok. Rarancangna dumasar kana kalénder Tiongkok, hiji pakakas anu ilahar dipaké pikeun nyatet waktu dina kahirupan sapopoé jeung digawé. Unggal poé aya hiji halaman anu disowékan pikeun nandaan datangna poé anyar. Dina bungkusan ieu, halaman-halaman kalénder ti tilu puluh taun ka tukang tetep dipasang, nembongkeun tanggal panyieunan inuman dina gaya rétro. Kotakna dijieun tina karton sarta digarap ku téknologi percétakan. Ukuranana 145 ka 90 ka 235 milimeter. Tujuanana pikeun ngébréhkeun pangalaman tilu puluh taun.

The Recognition

About the A' Design Award Perak

Fenyangwang Fungsi Utama: Bungkusan Inuman Keras mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Fenyangwang Fungsi Utama: Bungkusan Inuman Keras diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Fenyangwang Fungsi Utama: Bungkusan Inuman Keras mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
Dimensions & Packaging: 145mm*90mm*235mm
Tags: Liquor, packaging, liquor packaging, creative packaging
Production Technology: Cardboard box，Printing technology
Design Challenge: Visual symbolization
Research: The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
Inspiration: The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
Project Duration: Start in October 2020 and finish in December 2020
Operation Flow: Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
Team Members: Bxl Neptune Team