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Vilajuiga Lightly Sparkling Water Botol Cai Mineral by Mos

Vilajuiga Lightly Sparkling Water Botol Cai Mineral by Mos is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Desain Bungkusan Competition Category.


PerakBungkusan· 2021

Vilajuiga Lightly Sparkling Water Botol Cai Mineral

by Mos

Client: More On Simplicity

A' Design Award Perak Winner in Bungkusan Category

Colors

The Design

About Vilajuiga Lightly Sparkling Water Botol Cai Mineral

Vilajuiga Lightly Sparkling Water nya éta botol kaca pikeun cai mineral anu karbonatna alami. Botolna dijieun tina kaca bodas murni, anu dipilih lantaran transparansina anu luhur. Warna biru dina labélna nyieun bayangan biru anu lemes di jero kacana. Wangunna anu asimétris jeung bentuk-bentuk organikna ngarujuk kana wewengkon Emporda, tempat batu-batu anu geus kagoréng ku angin tramontana. Gumantung kana sudut pandangna, géométri botolna némbongkeun sababaraha bentuk anu béda. Beuheungna anu panjang mantuan ngocor cai jeung ngajadikeun botolna gampang dibawa. Botolna miboga diaméter 65 milimétér sarta jangkung 220 milimétér.

The Recognition

About the A' Design Award Perak

Vilajuiga Lightly Sparkling Water Botol Cai Mineral mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Vilajuiga Lightly Sparkling Water Botol Cai Mineral diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Vilajuiga Lightly Sparkling Water Botol Cai Mineral mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Unique, rare, and singular, a naturally carbonated mineral water (no added carbon dioxide). The shape becomes simple, discreet and at the same time innovative. Due to the pureness and the high transparency of the glass and the blue of the label, it slightly makes some blue shades in the bottle. Thanks to its geometry, depending from which perspective you look at the bottle, you perceive several shapes.
Dimensions & Packaging
Diameter: 65mm / Height: 220mm
Tags
Vilajuiga, Water, Bottle, Beverage, Drinks, Packaging, Product
Production Technology
The material is 100% white glass, pure transparency.
Short and limited production.
Bottle produced in Italy and labeled in Catalonia.
Design Challenge
The hardest part of this project was creating a link between the new brand, Vilajuiga and the owner brand, Grifols. Grifols is a pharmaceutical company that has as their values the quality and safety of their products, also its brand color blue. So we had to create a packaging that reflects this pharmaceutical pureness and quality. So we selected 100% white glass, for its impeccable transparency. Also, in the two bigger bottles, we introduce Grifols blue brand color in the inner part of the label. This had two main ideas, to make Grifols even more part of the brand, and also to make some blue shades in the bottle.
Research
Historical research, water quality, type of materials, forms, environment, etc. The objective was to understand the 100 years of the company and the new owner capabilities. The participants where technicians, cooks, elderly town citizens, etc. The result was the new bottle, accepted for all, the consumers, the new owners, the cooks, the society.
Inspiration
The design stands out for its asymmetry and the organic shapes that show its "Emporda" origin. The changing geological environment and the territory modelled by the tramuntana wind, with rocks eroded, has inspired the bottle design.
Project Duration
The project started in 2018 in Catalonia, Spain and finished in 2020 in Catalonia, Spain.
Operation Flow
The long neck of the bottle makes the water flow impeccably and helps the professionals because it's perfect for carrying many bottles at the same time. Also, its heaviness helps them when the bottles are on a tray. In this product the real benefit comes from the product itself. Vilajuiga water was catalogued as a medicinal water. The label and the pure transparent glass want to reflect these characteristics.
Patents
Design number: 004677474-0001, Class number 09.01, Owner ID number 884150.
Team Members
David Grifols,
David Roselló.
Image Credits
Design number 004677474-0001
Owner ID number 884150

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