Platina Bungkusan · 2021
Pepsi Expo 2020 Kaléng Inuman
by PepsiCo Design and Innovation
- A' Design Award Platina 2021 in Bungkusan
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 161,122
- Verification code 4ECA862075 · Verify this award
Colors
About Pepsi Expo 2020 Kaléng Inuman
Pepsi Expo 2020 nyaéta séri kaléng inuman édisi kawates anu dijieun pikeun miéling Expo 2020 Dubai. Tilu desain ko-branding dijieun dumasar téma kasempetan, mobilitas, jeung kelestarian. Unggal kaléng mawa komposisi abstrak kalayan ilustrasi anu hirup anu disusun ngurilingan hiji tokoh puseur anu digayakeun. Ilustrasina dijieun datar sangkan gambar-gambarna tetep muka pikeun rupa-rupa tafsir. Unggal subtéma nyaritakeun hiji carita anu dicokot tina rupa-rupa budaya, pangalaman, jeung kasang tukang. Kaléng-kaléng ieu dimaksudkeun jadi jandéla ka mangsa nu bakal datang sarta jadi cara pikeun ngadorong paguneman dina skala global.
About the A' Design Award Platina
Pepsi Expo 2020 Kaléng Inuman mangrupa juara A' Design Award Platina, pangakuan anu pohara bergengsi anu dipasihkeun ka desain anu enyaan luar biasa, éndah jeung megah. Para juara Platina téh karya anu ngabalukarkeun kagum, bukti watesna kréativitas intelektual, sarta nunjukkeun profesionalisme jeung kajenius taya tandingan para désainerna. Desain ieu diharepkeun jadi karya pangkawéntarna anu nangtukeun éstétika hiji jaman, nyumbang kana kasejahteraan masarakat, sarta ngadorong watesan seni, élmu, desain jeung téknologi. Pepsi Expo 2020 Kaléng Inuman nunjukkeun tingkat kaunggulan anu transénden sarta tanpa ragu ngajadikeun dunya tempat nu leuwih hadé ku cirina anu mangpaat tur berharga. Pepsi Expo 2020 Kaléng Inuman mangrupa karya juara A' Design Award Platina anu ngahudang kahayang, méré ilham, nyenangkeun, jeung ngahudangkeun kabungah anu gedé.
Press Kit
- Unique Properties
- Pepsi EXPO 2020 Dubai LTO cans represent a window into the future, envisioning how opportunity, mobility and sustainability converge in a world of different cultures, experiences and backgrounds. With these eye-catching, thought-provoking designs, we are excited to stimulate conversation on a global scale. The brief was to create three limited edition specially themed designs co-branded with Pepsi x Expo, to commemorate Expo 2020 Dubai and the three subthemes of opportunity, mobility and sustainability.
- Tags
- Packaging, Beverage
- Inspiration
- The abstract compositions feature vibrant illustrations around a stylized central figure that have been deliberately kept flat to encourage open-ended imagination. The design recognizes how the future could look very different from one person to another, and every subtheme embedded in each design tells a unique story based on different cultures, experiences and backgrounds.
