Constellation Bungkusan Korek Api ku Sunhwa Lee and Wenyuan Chen

Karya Constellation Bungkusan Korek Api ku Sunhwa Lee and Wenyuan Chen nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Emas anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

EmasBungkusan· 2021

Constellation Bungkusan Korek Api

ku Sunhwa Lee and Wenyuan Chen

Klién: Zippo (China) Outdoor Products Co., Ltd.

Pamenang A' Design Award Emas dina Katégori Bungkusan

31,784

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #119120

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Constellation Bungkusan Korek Api

Constellation nyaéta desain bungkusan édisi terbatas pikeun korek api koleksi. Bungkusan ieu tiasa hurung ngaliwatan titik-titik leutik dina permukaanana, sarta lampu-lampuna tiasa dihurungkeun hiji-hiji pikeun ngabentuk rupa-rupa lambang zodiak. Dina tungtung éfékna, lampu-lampuna lalaunan carahayana surem tuluy caang deui. Éfék cahaya ieu tiasa dicas deui nganggo kabel USB sarta tahan dua belas jam upami dicas pinuh. Korek api napel dina bungkusan jero nganggo magnét, ku kituna kotakna ogé tiasa dianggo salaku papan pintonan. Aya palang segitiga nyumput di tukangeun anu tiasa dibuka supados bungkusanana tiasa nangtung ajeg. Kertas mangrupa bahan utama anu dianggo.

Pangakuan

Ngeunaan A' Design Award Emas

Constellation Bungkusan Korek Api mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. Constellation Bungkusan Korek Api diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Constellation Bungkusan Korek Api nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
Diménsi & Bungkusan: Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Tag: Zippo, lighter, packaging, packaging design, innovative, inspiring
Téknologi Produksi: The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Tantangan Desain: To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
Panalungtikan: Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Inspirasi: The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Durasi Proyék: The project started in April 2020 and launched in February 2021 in China.
Alur Operasi: The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Patén: Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Anggota Tim: Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen