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Yukidoke Mitsu Kamasan Buah by Shingo Furusho

Yukidoke Mitsu Kamasan Buah by Shingo Furusho is a highly esteemed winner of the very prestigious 2022 A' Design Award Perunggu in Desain Bungkusan Competition Category.


PerungguBungkusan· 2022

Yukidoke Mitsu Kamasan Buah

by Shingo Furusho

Client: Mizukami village

A' Design Award Perunggu Winner in Bungkusan Category

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Verified Award Winner

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Colors

The Design

About Yukidoke Mitsu Kamasan Buah

Yukidoke Mitsu nyaéta kamasan hadiah pikeun stroberi merek anu dipelak di Désa Mizukami, Préféktur Kumamoto. Stroberi ieu boga kandungan gula anu luhur sarta dipanén nalika salju cair di désa nu tinggi elévasina, tempat sirah cai Walungan Kuma aya. Desain ieu nutupan kotak kertas anu ditémpélan ku kertas bodas bertekstur anu ngagambarkeun salju anu keur turun. Motif stroberi dilarapkeun ngagunakeun cap foil beureum. Kotak ieu boga ukuran 242 ku 160 ku 57 milimeter sarta boga tutup di luhurna. Kotak anu kompak ieu méré kesan mewah anu cocog pikeun mikeun hadiah.

The Recognition

About the A' Design Award Perunggu

Yukidoke Mitsu Kamasan Buah mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Yukidoke Mitsu Kamasan Buah diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Yukidoke Mitsu Kamasan Buah minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Mizukami Village Brand Strawberry "Yukidokemitsu (Melting snow honey)" A brand-name strawberry with high sugar content. Produced in "Mizukami Village in Kumamoto Prefecture", a beautiful village at a high elevation with the headstream of Kumagawa River. Naming, logo and package design. The concept of the design is the sweet strawberries that are picked when the snow melts.
Dimensions & Packaging
Pasted paper box / W242mm x D160mm x H57mm
Tags
Package, Fruits, Logo, Foil Stamping
Production Technology
Red Foil Stamping
Design Challenge
We had a hard time figuring out how to express the concept of "sweet strawberries," but we were able to solve the problem by naming and designing the logo.
Research
This Package is not for eating at home, but for selling as a gift to someone else. It is sold in a solid box to create a sense of luxury.
Inspiration
I imagined a scene of sweet, sweet strawberries being harvested in the pure white snow. The falling snow was expressed with a textured pasteboard box.
Project Duration
Created in 2019 at the request of Mizukami Village, Kumamoto Prefecture.
Operation Flow
This is a box with a lid on top.
Patents
Copyrights belong to Shingo Furusho.
Image Credits
Image #1: Photographer Katsuhiro Hirata, Variations, 2019.
Image #2: Photographer Katsuhiro Hirata, Variations, 2019.
Image #3: Photographer Katsuhiro Hirata, Variations, 2019.

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