Mid Autumn Festival Gift Tea Bungkusan by Li Jiuzhou

Mid Autumn Festival Gift Tea Bungkusan by Li Jiuzhou is a highly esteemed winner of the very prestigious 2022 A' Design Award Perunggu in Desain Bungkusan Competition Category.

PerungguBungkusan· 2022

Mid Autumn Festival Gift Tea Bungkusan

by Li Jiuzhou

Client: Li jiuzhou Studio

A' Design Award Perunggu Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #139820

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mid Autumn Festival Gift Tea Bungkusan

Mid Autumn Festival mangrupakeun festival pisan husus di Cina. Dina festival ieu, dulur bakal masihan babaturan naon anu aranjeunna pikir alus. Dina rarancang, kombinasi éndah biru jeung emas, pola bulan emas bulak jeung kecap berkah éndah dipaké pikeun ngawangun hiji inohong sakabeh, nu ngagambarkeun kasampurnaan jeung reuni. Buka kotakna, aya dalapan kotak logam anu aya di jerona. Dalapan kotak pakait jeung dalapan bentuk bulan. Di tengahna aya bulan purnama, nu ngagambarkeun harti reujeung harepan.

The Recognition

About the A' Design Award Perunggu

Mid Autumn Festival Gift Tea Bungkusan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Mid Autumn Festival Gift Tea Bungkusan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Mid Autumn Festival Gift Tea Bungkusan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mid-Autumn Festival is a very special festival in China. everyone will give friends what they think is good. In the design, a beautiful combination of blue and gold, a pale golden moon pattern and beautiful blessing words are used to construct a whole figure, which represents perfection and reunion. Open the box, there are eight metal boxes with tea in them. Eight boxes correspond to eight moon shapes. There is a full moon in the middle, which represents the meaning of hope reunion.
Dimensions & Packaging: Width 300mm x Depth 300mm x Height 50mm
Tags: Tea， Gift， Premium， Blue， Moon
Production Technology: I use International Klein Blue and Gold. The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Design Challenge: how to make the product conform to modern international aesthetics while retaining the ancient Chinese traditional elements.
Research: Adding the traditional Chinese Mid-Autumn Festival culture in ancient times into the design can make more people understand our Mid-Autumn Festival culture.
Inspiration: In China, the moon can be represented by gold, while in the sky, I use International Klein Blue. The whole tea box is a circle, which means reunion in China.
The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Project Duration: The project started in January 2021 in Beijing and finished in August 2021 in Beijing.
Operation Flow: At that time, eight shapes and eight shape names of the ancient moon corresponded to eight cans of tea.