Love Kemasan Parabot Meja by Yan Li is a highly esteemed winner of the very prestigious 2023 A' Design Award Beusi in Desain Bungkusan Competition Category.

BeusiBungkusan· 2023

Love Kemasan Parabot Meja

by Yan Li

Client: Yueshangguojisheji

A' Design Award Beusi Winner in Bungkusan Category

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Verified Award Winner

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Colors

The Design

About Love Kemasan Parabot Meja

Love nyaéta desain kemasan anu dijieun pikeun sagemblengan parabot meja gaya kulon anu ngawengku péso, garpu, jeung sendok. Kotak luar ngeusi tilu kotak leuwih leutik di jerona. Tilu kotak jero ieu nujul kana pamikiran Taoisme Cina, dimana hiji nyiptakeun dua, dua nyiptakeun tilu, jeung tilu nyiptakeun sagala rupa. Warna héjo nunjukkeun kualitas jeung kaanggunan, sarta ogé nujul kana alam, karapihan, jeung kapedulian lingkungan. Pola desainna nuturkeun konsép langit buleud jeung bumi pasagi. Klep anu bisa dilipet ngajadikeun kotak gampang dibuka. Bahan anu dipaké nya éta kertas karton kulawu jeung papan bodas, dihiasan ku sépuhan emas.

The Recognition

About the A' Design Award Beusi

Love Kemasan Parabot Meja mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Love Kemasan Parabot Meja diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Love Kemasan Parabot Meja dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 1. Structurally, the inside three small boxes are inspired by Chinese Taoist thought, one life two, two birth three, three life all things.

2. The colour green not only shows the sense of high quality and elegance, but also represents the meaning of environmental protection, peace, nature and vitality.

3. In terms of pattern, it adopts the design concept of round sky and square earth, which is a kind of Philosophical thought of the Chinese yin and yang theory.
Dimensions & Packaging: Width 245mm x Depth 285mm x Height 60mm
Tags: Chinese elements, combination of Eastern and Western cultures, conflict beauty, harmony beauty, traditional culture
Production Technology: Gray cardboard and whiteboard
The combination process of gilding and excitation,
Design Challenge: Perfect present of craftsmanship
Research: Product market research,
Study on traditional Chinese culture,
Understanding of Western tableware.
Inspiration: The combination of Eastern and Western cultures, the products are western knives, forks and spoons, the packaging is a display of Chinese elements.
Project Duration: The project started in March 2022 in Shenzhen and finished in April 2022 in Shenzhen.
Operation Flow: One big box and three small inside boxes which can offer consumer double surprise.
It is easy for consumer to open of folding flap.