Karya Zhenjiu Zhencang Chinese Baijiu Bungkusan Inuman Keras ku Ying Song Brand Design Shenzhen Co., Ltd nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerakBungkusan· 2023

Zhenjiu Zhencang Chinese Baijiu Bungkusan Inuman Keras

ku Ying Song Brand Design Shenzhen Co., Ltd

Klién: Kweichow Zhenjiu Chanpinzhongxin

Pamenang A' Design Award Perak dina Katégori Bungkusan

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Warna

Désain

Ngeunaan Zhenjiu Zhencang Chinese Baijiu Bungkusan Inuman Keras

Zhenjiu Zhencang nyaéta set bungkusan sareng paméran pikeun inuman keras baijiu ti Cina. Botol-botolna disimpen dina baki anu wangunna sapertos cangkang mutiara, wangun anu diideuan ku lukisan The Birth of Venus. Wangun sakabéhna ngingetkeun kana parahu layar anu ngalayah dina ombak. Dasar kristalna diukir gambar pabrik anggur kuno sareng dicaangan ku lampu LED anu nunjukkeun sajarah panjang produséna. Logam, kai, PMMA sareng plastik digabungkeun pikeun nyiptakeun objék koléksi. Téma mutiara ngagambarkeun ideu mérek ngeunaan kamulyaan sareng kaagungan, sabab nyieun inuman sareng ngabentuk mutiara duanana mangrupa prosés anu laun.

Pangakuan

Ngeunaan A' Design Award Perak

Zhenjiu Zhencang Chinese Baijiu Bungkusan Inuman Keras mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Zhenjiu Zhencang Chinese Baijiu Bungkusan Inuman Keras diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Zhenjiu Zhencang Chinese Baijiu Bungkusan Inuman Keras mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: The design and the different materials presented are extremely visually appealing ,topical and collectible. The overall shape also resembles a sailboat riding the wind and waves.
The bottles are displayed on a pearl shell-shaped bottom tray, like the "Birth of Venus" by Italian painter Sandro Botticelli. Let western consumers also feel the noble and beautiful products.
The crystal base is carved with an ancient winery (LED light shows the long history of the enterprise)
Diménsi & Bungkusan: 520mmx250mmx370mm
Téknologi Produksi: Metal, wood, PMMA, LED light, plastic
Inspirasi: Pearl is used to reflect the brand culture of "Zhenjiu" and interpret the meaning of "treasure among liquors".
Pearl symbolizes "nobility" and "preciousness". The process of making wine and the process of forming pearls are both "the art of time", which are highly compatible with the culture they convey. So, we conveyed the brand culture of Zhenjiu through the shells and pearls: precious, scarce and high-end. It also allows consumers to better understand the brand culture of the product.
Anggota Tim: Creative Director: Yingsong Chen
Design: Gang Wang, Nian Li, Wenbing Cheng
3D: Huandi Li, Wei Hu

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