Zongchuan 1929 Bungkusan Kadaharan ku Wei Jiang

Karya Zongchuan 1929 Bungkusan Kadaharan ku Wei Jiang nyaéta pamenang anu dihormat pisan tina 2024 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerakBungkusan· 2024

Zongchuan 1929 Bungkusan Kadaharan

ku Wei Jiang

Klién: Xi'an Yiwen Brand Design Co., Ltd

Pamenang A' Design Award Perak dina Katégori Bungkusan

36,428

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #152257

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Zongchuan 1929 Bungkusan Kadaharan

Zongchuan 1929 ogé janten berkah unik pikeun anu nampi. Salaku kado pikeun Festival Parahu Naga, éta maénkeun peran penting dina nepikeun émosi antara jalma. Temperamén jeung budaya anu dipidangkeun ngagambarkeun kapribadian jeung pangajaran si anu masihan kado. Zongchuan 1929 dirarancang pikeun méré gambaran ngeunaan karamean bentang jalan Chang'an jeung kahaneutan masarakatna. Prosés muka kotak jeung percetakan anu unik, ogé pamakéan kertas lestari, ngagambarkeun tanggung jawab sosial merek salaku merek Cina anu geus mapan.

Pangakuan

Ngeunaan A' Design Award Perak

Zongchuan 1929 Bungkusan Kadaharan mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Zongchuan 1929 Bungkusan Kadaharan diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Zongchuan 1929 Bungkusan Kadaharan mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Zongchuan 1929 is a packaging design for zongzi ( glutinous rice dumplings ) inspired by the historical and cultural heritage of Xi’an. Zongzi is a traditional festival food consumed during the Dragon Boat Festival, representing not only a tribute to the patriotic poet Qu Yuan from ancient times but also the preservation of traditional festivals and culture.
Diménsi & Bungkusan: The size has a length of 672 x width 292 x height 126mm, and the weight is 1.86kg plus 600ml respectively.
Tag: Festival, Colorful, Elegancel, Historical
Téknologi Produksi: The packaging design of this project utilizes environmentally friendly paper materials, emphasizing the concept of recyclability and showcasing the brand's commitment to social responsibility as a renowned Chinese heritage brand.
Tantangan Desain: The design of Zongchuan 1929 presents a unique Chang An street scene through creative illustrations, showcasing the distinctive historical ambiance of the location. The intricately detailed elements in the artwork can be appreciated and enjoyed, and the backing paper featuring the complete illustration can also be preserved as a decorative piece of art.
Panalungtikan: Based on the concept of Zongchuan 19, the design team drew inspiration from the scenes of how people in ancient Tang Dynasty celebrated the Dragon Boat Festival in front of the Xi An City Wall thousands of years ago. Thus, the original illustration of Chang An Street came into being.
Inspirasi: Through Zongchuan 1929, we aim to evoke the bustling streets and warm atmosphere of Chang An, allowing people to experience the vibrant cityscape and the heartfelt sentiments of the people. The unique opening method and printing techniques also reflect the rich cultural heritage and understated elegance of the ancient city of Xi An.
Durasi Proyék: The project started in May 8, 2022 in China and finished in May 20, 2022.
Alur Operasi: The design also incorporates the ancient opening and closing mechanism of a drawbridge, adding a sense of ceremony to the gift box. The focus of the gift box is concentrated on the narrower side, ensuring both stability for display and weight-bearing capacity.
Anggota Tim: Wei Jiang
Krédit Gambar: Xi'an Yiwen Brand Design Co., Ltd