Ling Lie Vodka Kemasan Vodka by Laizhou Distillery

Ling Lie Vodka Kemasan Vodka by Laizhou Distillery is a highly esteemed winner of the very prestigious 2024 A' Design Award Perak in Desain Bungkusan Competition Category.

PerakBungkusan· 2024

Ling Lie Vodka Kemasan Vodka

by Laizhou Distillery

Client: Laizhou Distillery

A' Design Award Perak Winner in Bungkusan Category

38,540

Verified Award Winner

Verify Award Status for #154182

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ling Lie Vodka Kemasan Vodka

Ling Lie Vodka nyaéta desain kemasan botol anu diciptakeun pikeun inuman spirit bodas anu diproduksi di Qionglai, Sichuan. Wangunna diideuan ku Gunung Salju Xiling, tempat asalna bahan bakuna. Tékstur ngagalur ngingetkeun kana beungeut batu jeung lukisan mangsi Cina. Botolna dijieun tina kaca bodas kristalin anu kacida bening, kalayan tutup nu dicitak saring sarta labél anu diréngsékeun ku cap emas jeung pérak dina keretas nu ramah lingkungan. Garis melengkung anu langsing ngaronjatkeun genggaman, sarta beuheung botol anu ramping ngawatesan hawa anu asup kana botol, ku kituna spirit-na bisa disimpen jeung disuguhkeun sababaraha kali.

The Recognition

About the A' Design Award Perak

Ling Lie Vodka Kemasan Vodka mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Ling Lie Vodka Kemasan Vodka diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Ling Lie Vodka Kemasan Vodka mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Laizhou Distillery in Qionglai, Sichuan, introduces the specially designed packaging for its first white spirit, Ling Lie Vodka. The packaging highlights the Snow Mountains features, where the raw materials originated, providing a pleasant drinking experience while enjoying the natural and original brewing style. It introduces the modest and pure Chinese culture to the world while integrating the excellent traditions of the Vodka family to explore new possibilities in the spirits market.
Dimensions & Packaging: product dimensions, 78 mm x 78 mm x 309 mm
Tags: Vodka, Snow Mountains, Integration of Chinese and Western, Naturalism, Local Spirit
Production Technology: Highly Translucent Crystalline White Glass, Screen Printing Bottle Cap, Gold and Silver Stamping Label
Design Challenge: The challenge is how to create local Chinese spirits packaging. Ling Lie breaks through the traditional vodka packaging model. Natural landscape elements with modern crafts highlight the interaction between nature and modern art. Moreover, the label incorporates the glacial element to convey the natural and pure local brewing concept, with gold and silver stamping and environmentally friendly paper, paying tribute to nature.
Research: In the new consumption era, foreign spirits dominate the vodka market. By introducing this memorable spirits packaging, the design team entices the drinker into an enjoyable drinking journey while building a local spirits brand, highlighting the excellence of domestic spirits and Chinese aesthetics to the world.
Inspiration: The inspiration for the bottle design comes from the Xiling Snow Mountains, as the corrugated texture resembles the combination of rocks and Chinese water ink. The highly translucent crystalline white glass showcases the toughness of the stone, the ecological landscape features where the raw materials come from, and the power of nature, which aligns with the brand concept of nature and purity, showcasing dynamic aesthetics of masculinity, strength, and purity.
Project Duration: The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
Operation Flow: The grand but modest shape of the bottle employs slim, curved lines combined with the rocky texture of the snow mountain elements, providing customers with a more comfortable holding experience and a more layered sense of touch. The slender and elegant neck of the bottle reduces the air entering it, making it easy to store and drink it several times.
Team Members: Yan Zhang, Wanting Tang, Sijia Liang, Ming Ke