Graceful Ode Bungkusan Inuman Keras ku Chengdu Stone Design Co., Ltd

Karya Graceful Ode Bungkusan Inuman Keras ku Chengdu Stone Design Co., Ltd nyaéta pamenang anu dihormat pisan tina 2025 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerakBungkusan· 2025

Graceful Ode Bungkusan Inuman Keras

ku Chengdu Stone Design Co., Ltd

Klién: Jiangsu King’luck Brewery Joint-Stock Co. Ltd

Pamenang A' Design Award Perak dina Katégori Bungkusan

26,330

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #164157

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Graceful Ode Bungkusan Inuman Keras

Graceful Ode nyaéta séri bungkusan inuman keras anu diideuan ku puisi jeung kaligrafi Cina. Tilu témana dingaranan feng, ya jeung song, nyaéta tilu klasifikasi puisi Cina. Unggal botol mawa aksara Cina-na dina wangun tilu diménsi, dipasangkeun jeung tékstur horisontal anu ngingetkeun kana kaligrafi dina keretas béas sarta nambahan jerona rasa keuna. Tutupna diwangun nuturkeun bentuk pasir-pasir anu ngagulung, kalayan gerigi dina luhurna. Warna nangtukeun suasana unggal téma: héjo pirus gradasi, krem haneut jeung konéng kolot. Séri ieu cocog pikeun kumpulan kulawarga, jamuan bisnis jeung perayaan resmi.

Pangakuan

Ngeunaan A' Design Award Perak

Graceful Ode Bungkusan Inuman Keras mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Graceful Ode Bungkusan Inuman Keras diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Graceful Ode Bungkusan Inuman Keras mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: The liquor packaging series, with its themes named after three typical classifications of Chinese poetry, namely feng, ya and song, innovatively integrates the three Chinese characters, ancient calligraphy and modern craftsmanship. It stands as a pioneer in its kind, seamlessly blending practicality and traditional culture, whereby users can deeply experience the charm of Chinese poetry and calligraphy when they are drinking the liquor.
Diménsi & Bungkusan: product dimensions, 104 mm x 110 mm x 310 mm, 310 mm x 120 mm x 310 mm
Tag: traditional culture, Chinese poetry, cultural spread, shape of rolling hills, Chinese poetry classifications
Téknologi Produksi: The bottle cap inspired by rolling hills boasts serrations on the top, which symbolize the beautiful rhythm of poetry and echo the passion of ancient literati for climbing high and composing poems, expressing respect for and thinking on traditional culture. The themed bottle body takes the corresponding Chinese character as the core. 3D characters paired with horizontal textures, reminiscent of Chinese calligraphy on rice paper, offer a unique tactile experience and a sense of visual depth.
Tantangan Desain: The challenge was to capture Chinese traditional cultural essence while catering to modern aesthetic preferences. The design team has integrates three typical classifications of Chinese poetry into its design, and introduced ancient calligraphy to the three Chinese characters, while also adopting horizontal textures. Such fusion of traditional elements and modern craftsmanship makes the packaging series a piece of art that embodies traditional culture and showcases distinctive visual appeal.
Panalungtikan: Through in-depth study of six principles in the Shijing and Chinese calligraphy, the packaging series innovatively integrates three typical classifications of Chinese poetry and ancient calligraphy with modern aesthetic trends and craftsmanship, striking a balance between cultural significance and artistic allure. It not only expresses respect for Chinese traditional poetry and calligraphy, but also brings something new to modern drinking culture.
Inspirasi: The packaging series, inspired by ancient literati gatherings centred around liquor drinking and poem composing, subtly integrates three typical classifications of Chinese poetry into its design, which introduces ancient calligraphy to the three Chinese characters, creating a unique visual symbol that marries powerful Chinese calligraphy and elegant Chinese painting. In this way, it is not merely a container of fine liquor, but a piece of art with the unique charm of Chinese traditional culture.
Durasi Proyék: The product was designed in January, 2024 in Chengdu, and launched in August, 2024 in China.
Alur Operasi: The packaging series uses various colors to highlight a unique tone of different themed packaging, adaptable to diverse scenarios. The feng utilizes the gradient turquoise green that exudes freedom and inclusiveness, suitable for friend gatherings or family reunions. The ya designed with the warm and calm beige is an ideal choice for business banquets or gifts. The dark yellow song creates a noble, solemn atmosphere, which is applicable to major events such as festivals and weddings.
Anggota Tim: Yang Shi, Ying Zhang, Shuyu You, Rui Jiang, Tingting Fei, Xiaodie Zhou