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Golden Seasons Brick Bungkusan Téh by Chushan Design

Golden Seasons Brick Bungkusan Téh by Chushan Design is a highly esteemed winner of the very prestigious 2025 A' Design Award Perak in Desain Bungkusan Competition Category.


PerakBungkusan· 2025

Golden Seasons Brick Bungkusan Téh

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

A' Design Award Perak Winner in Bungkusan Category

Colors

The Design

About Golden Seasons Brick Bungkusan Téh

Golden Seasons Brick nyaéta desain bungkusan pikeun bata téh Pu-erh anu dikomprés. Sarung luarna dijieun tina kertas khusus anu tékstur antik kalayan motif segel debossed sarta cap kertas emas (gold foil stamping). Di jerona, kotak laci dua lapis tina karton emas jeung papan kulawu ngamuat dalapan belas bata anu dibungkus kertas emas, salapan per baki. Slot anti-guncang ngajaga bata-bata éta salila perjalanan. Unggal bata beuratna opat gram, angka anu ngingetkeun kana kecap opat musim dina basa Cina. Baki-bakina bisa diganti, jadi kotakna bisa dieusian deui sarta dipaké deui.

The Recognition

About the A' Design Award Perak

Golden Seasons Brick Bungkusan Téh mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Golden Seasons Brick Bungkusan Téh diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Golden Seasons Brick Bungkusan Téh mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Golden Seasons Brick Cultural narratives empower functionality. The name vintage (homophone for "cultural relics" ) embodies temporal depth through three imprints: mountain veins, tea leaves, and fingerprints. The 4g brick (phonetically "Four Seasons" ) is gold-foil sealed as a time capsule. Imperial seal engravings elevate tea brewing into a collectible ritual, redefining Guochao (China's cultural renaissance) tea experiences for modern mobility.
Dimensions & Packaging
80mmx80mmx40mm box with dual-layer structure (2 trays x 9 bricks). The 9x2 configuration mirrors the Eastern philosophy of (9x9 returning to unity), symbolizing cyclical renewal.
Tags
Modular​, Travel-friendly, Tea Brick, ​Cultural Relic​, ​Imperial Seal​, ​Biophilic​, ​Travel Essentials​
Production Technology
Outer Sleeve​ Antique-textured specialty paper with debossed imperial seals. Gold foil stamps highlight the Vintage brand and tea brick details.
Inner Structure​ Dual-layer drawer box (gold cardstock + eco greyboard) holds 9 gold-foil-wrapped tea bricks per layer. Anti-shock slots prevent breakage during travel. Refillable design reduces packaging waste.
Design Challenge
Vintage resolves the ritual-portability paradox through a threefold symbolic system (mountain/tea/fingerprint textures). We translated imperial seals into tactile geometric patterns, paired with a 4g brick (phonetic "Four Seasons" in Chinese) that bridges nature, tea, and human craft.
Research
Vintage addresses tea-drinking challenges for mobile youth by reinterpreting Qing emperors’ seal motifs (Qianlong/Yongzheng) into minimalist icons. The 4g brick, phonetically echoing “Four Seasons” in Chinese, is gold-foil wrapped as a cultural time capsule. Its modular system (replaceable FSC-certified trays) enables 20-second brewing anywhere, boosting reorders by 300% while educating sustainable habits through packaging reusability and material circularity.
Inspiration
In fast paced urban life and frequent travel, modern individuals seek moments of respite through natural rituals that soothe the body and mind.
Vintage embraces "Tea Accompanies the Seasons," distilling the rich flavor of Yunnan ancient tree Pu-erh and the serene aesthetics of Eastern artifacts into a 4g portable "Four Seasons Gold Brick." The "4g" cleverly symbolizes the seasons, allowing the tea’s aroma to flow with nature’s rhythms, seamlessly integrating into work, home, and travel.
Project Duration
Project Timeline: Initiated in Shenzhen, China (September 2024) and delivered as a market-ready packaging system by January 2025
Operation Flow
Ritual Reboot​ Removing the belly band becomes a ceremonial unboxing act, mirroring Gen-Z's cultural pride in China's heritage.
Functional Luxury​ 18 golden bricks arranged in vault-like precision. 20-second brew ritual balances extravagance and efficiency.
Team Members
Yin Peng
Image Credits
Image : Photographer Vintage Tea Co., Golden Seasons Brick, 2024.

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