Minsheng Lesuke Bungkusan ku Hangzhou Minsheng Healthcare Co., Ltd

Karya Minsheng Lesuke Bungkusan ku Hangzhou Minsheng Healthcare Co., Ltd nyaéta pamenang anu dihormat pisan tina 2026 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2026

Minsheng Lesuke Bungkusan

ku Hangzhou Minsheng Healthcare Co., Ltd

Klién: Hangzhou Minsheng Healthcare Co., Ltd

Pamenang A' Design Award Perunggu dina Katégori Bungkusan

6,608

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #177214

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Minsheng Lesuke Bungkusan

Minsheng Lesuke nyaéta desain bungkusan pikeun ubar eureun ngaroko. Desain ieu ngagunakeun simbol beungeut seuri anu progresif sarta sistem warna anu positif pikeun méré sumanget, lain peringatan. Pak awal warna oranyeu nandaan mimiti mangsa eureun ngaroko, sedengkeun pak pangropéa warna héjo ngagambarkeun kamekaran jeung kasaimbangan. Sél dosis poéan dibagi ku garis soéh hot press anu presisi, ku kituna hiji sél dibuka unggal poé sarta kamajuan tetep katingali. Awakna dijieun tina pilem komposit dumasar keretas anu bisa didaur ulang, direngsekeun ku keretas matte jeung pilem soft touch.

Pangakuan

Ngeunaan A' Design Award Perunggu

Minsheng Lesuke Bungkusan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Minsheng Lesuke Bungkusan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Minsheng Lesuke Bungkusan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: This project is a quit smoking auxiliary packaging design based on a psychological perspective. It integrates a progressive smiling face symbol with a positive colour system to build an emotional visual language, and combines a daily dose tear off structure to create an interactive ritual. The aim is to transform the user s quitting experience from a passive withdrawal process into an active positive health management journey, providing continuous emotional support and behavioural guidance.
Diménsi & Bungkusan: product dimensions, 82 mm x 25 mm x 125 mm
Tag: Emotional Design, Positive Interaction, Quit Smoking Assistance, Health Management, Visual Symbol, Medical Affinity, Sustainable Packaging, Cross Disciplinary Innovation
Téknologi Produksi: The packaging body adopts a recyclable paper based composite film, which is environmentally friendly and durable. The surface combines matte paper with a soft touch film, offering a skin friendly feel that conveys medical grade professionalism and warm humanistic care. The connection between daily dose units applies high precision plus or minus 0.3 mm hot press tear off line technology to ensure easy and smooth separation.
Tantangan Desain: Balancing the professional rigor with a friendly experience is a challenge. This project adopts medical grade affinity, using gentle rounded corners and combining matte paper with soft touch film to give the packaging professional texture and skin friendly touch. The visual symbol the arc of the progressive smiling face is optimised through multiple rounds of testing, coordinating encouragement and trustworthiness, avoiding over cartoonisation that could affect the professional image.
Panalungtikan: Based on psychological and behavioural analysis of multiple quit failure cases, the design team found that users generally reject warning or didactic packaging and urgently need positive incentives and visual progress feedback. Therefore, the design strategy shifts from emphasizing warnings to conveying encouragement and strengthening positive incentives, and enhances user trust and lasting companionship through healing visual symbols, emotional colour systems and interactive rituals.
Inspirasi: The design translates the positive mindset into a visual experience. The iconic progressive smiling face conveys a professional yet warm encouragement. The colour system is based on emotional healing research. The starter pack s vibrant orange symbolises action and hope of the start of quitting. The maintenance pack s calm green implies growth and balance, echoing persistence. The gradual shift from orange to green is not only a visual transition but also a psychological transformation metaphor.
Durasi Proyék: The packaging was designed in January 2025 in Hangzhou. The product was officially launched in November 2025 in China.
Alur Operasi: Users tear the package following the one day one cell daily dose design to take the medicine. Each tear of an independent unit completes a mini ritual, providing immediate positive feedback. The product use process is divided into two stages, starter period orange and maintenance period green, with the packaging colour switch intuitively presenting progress, elevating the act of taking medicine into an easy, rewarding daily self management ritual.