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Stumbras Vodka Labél by Studija Creata

Stumbras Vodka Labél by Studija Creata is a highly esteemed winner of the very prestigious 2014 A' Design Award Perak in Desain Bungkusan Competition Category.


PerakBungkusan· 2014

Stumbras Vodka Labél

by Studija Creata

Client: Stumbras

A' Design Award Perak Winner in Bungkusan Category

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Verified Award Winner

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Colors

The Design

About Stumbras Vodka Labél

Koléksi vodka Stumbras 'klasik ieu nyegerkeun tradisi vodka Lituania anu lami. Desain ngajadikeun produk tradisional tradisional caket sareng relevan pikeun konsumen ayeuna. Botol gelas héjo, kaping penting pikeun pembuatan vodka Lithuania, legenda dumasar kana kanyataan anu leres, sareng pikaresepeun, detil anu narik-narik - bentuk keriting halangan tina foto-poto kuno, bar anu condong di handapeun anu ngalengkepan komposisi simetris klasik. sareng fon sareng warna anu nyayogikeun identitas masing-masing sub-merek - sadayana ngadamel koleksi vodka tradisional sacara saé jeung pikaresepeun.

The Recognition

About the A' Design Award Perak

Stumbras Vodka Labél mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Stumbras Vodka Labél diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Stumbras Vodka Labél mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This collection of traditional vodkas, which is made up of Stumbras' Classic, Rye and Potato vodkas, is produced by combining traditional production techniques with modern ones. This combination is reflected in design – traditional standards are presented in a modern and intriguing manner. The green glass bottle is a unique new element which reinforces the brand, while also standing out in the competitive environment. Dates important to Lithuanian vodka making, legends based on true facts, and pleasant, eye-catching details – the curled cut-out form reminiscent of old photographs, the slanted bar on the bottom which complements the classic symmetrical composition, and the fonts and colours which convey the identity of each sub-brand – all make the traditional vodka collection untraditional and interesting.
Dimensions & Packaging
Capacity: 500 ml. Dimensions: 70 (w) x 220 (h) x 55 (d) mm.
Tags
Stumbras, vodka, traditional, klasikine, label, package design, collection, green, Lithuanian, Studija Creata
Production Technology
Flexo printing, cold foil, embossing
Design Challenge
Making an old traditional product close and relevant to nowadays consumer.
Research
Discovering links to the past to reveal them in a modern appearance.
Inspiration
Nostalgic past. An old family album of postcards, letters and photographs. The design was created as a lovely memory from the past.
Project Duration
This line of traditional Stumbras' vodkas was introduced in late summer 2013.
Team Members
Asta Kauspedaite (Designer, "Studija CREATA")
Jurate Paulauskiene (Product development department manager, "Stumbras")
Image Credits
Edgaras Marozas

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