Stumbro Starka Desain Botol sareng Labél by Studija Creata

Stumbro Starka Desain Botol sareng Labél by Studija Creata is a highly esteemed winner of the very prestigious 2016 A' Design Award Perak in Desain Bungkusan Competition Category.

PerakBungkusan· 2016

Stumbro Starka Desain Botol sareng Labél

by Studija Creata

Client: Stumbras

A' Design Award Perak Winner in Bungkusan Category

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Verified Award Winner

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Colors

The Design

About Stumbro Starka Desain Botol sareng Labél

Citra Stumbro Starka dirobih sacara hakékat ku cara nyiptakeun kahijikeun tina bagian-bagianna: ti botol kaca poék anu énggal kalayan bentuk anu unik, dihias ku kaligrafi timbul sareng labél anu beunghar anu nyarioskeun legenda inuman éta, dugi ka sumbat botol anu dihias ku karangan daun ek. Karakter bangau muncul salaku simbol pangenalan. Kacangkéng dina peran anu teu disangka-sangka salaku pangurus panginepan anu soméah, bangau janten narator anu narik sareng pikaresepeun pikeun carita éta.

The Recognition

About the A' Design Award Perak

Stumbro Starka Desain Botol sareng Labél mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Stumbro Starka Desain Botol sareng Labél diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Stumbro Starka Desain Botol sareng Labél mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: By changing the image of Stumbro Starka, in essence, we created a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath.
By maintaining the black, white and red color scheme characteristic of the earlier Stumbro Starka, we wanted to create a reserved, but rich appearance to provide it with an impressive look that its predecessor may not have had.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
Tags: Lithuanian, Starka, stork, ethnographic, design, Stumbras, Studija Creata
Production Technology: Glass bottle. Flexo printing.
Design Challenge: With both the shape of the bottle and the graphic elements, we strived to create associations which turn the wheel of time back a good century.
Research: As a symbol of recognition, we created the stork character. As the national bird, the stork - sometimes called a "starkus" in Lithuania - helps to strengthen its Lithuanian characteristics as well. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.
Inspiration: They say that in the old days, Lithuanian men would make Starka on the birth of their first son. An aged vodka in honor of the stork's delivery. Strong and special. Triple distilled rye vodka, with the leaves of apples and pears. Apples for richness and pears for a long, full life. Buried in an oak barrel, it would wait patiently for the son's wedding day.
Project Duration: Stumbro Starka was updated in 2015.
Operation Flow: For the revamp of Stumbro Starka, we want to blow the dust off this interesting and rich beverage. Our goal is for Starka to be known as the unique Lithuanian beverage that it is - one that you should be proud of treating guests to or bringing as a gift.
Team Members: Asta Kauspedaite (Designer, "Studija Creata")
Rimas Valeikis (Illustrator)
Jurate Paulauskiene (Head of Product development department, "Stumbras")
Image Credits: Edgaras Marozas