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Laote Breweries Kemasan Bir by Zhangyong Hou

Laote Breweries Kemasan Bir by Zhangyong Hou is a highly esteemed winner of the very prestigious 2020 A' Design Award Beusi in Desain Bungkusan Competition Category.


BeusiBungkusan· 2020

Laote Breweries Kemasan Bir

by Zhangyong Hou

Client: Zhongshihuanmei Design

A' Design Award Beusi Winner in Bungkusan Category

10,903

Verified Award Winner

Verify Award Status for #89522

Colors

The Design

About Laote Breweries Kemasan Bir

Laote Breweries mangrupa desain kemasan pikeun bir kraft anu dijual dina kaléng aluminium 500 ml. Desainna museur kana lambang anu rinci anu ngarujuk kana sajarah jeung tradisi kulawarga anu ngahasilkeun bir. Lambang ieu dimaksudkeun pikeun némbongkeun prosés ngabir anu diolah kalayan ati-ati sacara manual sarta ngundang kapanasaran ngeunaan rasana. Bir kraft dijieun dina jumlah leutik, lain ngaliwatan produksi industri skala ageung. Di Cina, bir industri geus loba pisan sadiakeun, ku kituna ngabir dina jumlah leutik dianggap boga ajén anu husus. Citak warna spot digunakeun dina kaléngna pikeun ngajaga sangkan lambangna tetep jelas jeung présisi.

The Recognition

About the A' Design Award Beusi

Laote Breweries Kemasan Bir mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Laote Breweries Kemasan Bir diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Laote Breweries Kemasan Bir dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a refined beer, through the design of a mysterious badge, the brewing of refined beer is reflected. And give consumers a sense of mystery, hoping to taste it.
Dimensions & Packaging
500 ml capacity can
Tags
zhangyong hou , Alcohol, Beer, Package Design, Graphic Design, Illustration
Production Technology
Spot color printing on aluminium cans
Research
With the continuous improvement of people's living standards in China, industrial beer has been unable to meet the needs of the public, they are eager to drink better beer, unique packaging is a starting point to attract them to try, family brewing history and brewing technology will attract them.
Inspiration
Fine brewing beer is a small amount of hand-made beer, it can not be produced in large quantities of industry, which is exactly what a brewing family insists on, the glory and history of a family. Let this badge tell you the best.
Project Duration
The project was launched in Dalian in May 2017 and completed in July 2017.
Operation Flow
With the popularity of industrialized beer in China, brewing beer appears to be precious. The inheritance of the family is trusted by consumers. Through the badge, consumers can perceive that hand-made beer is a high-end enjoyment.
Team Members
zhangyong,hou

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