Let Parents Stay Fonti ya "Wazazi Wakae" by Yu Chen is a highly esteemed winner of the very prestigious 2021 Tuzo ya Shaba ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.
ShabaMchoro· 2021
Let Parents Stay Fonti ya "Wazazi Wakae"
by Yu Chen
Client: Hubei University of Technology
Tuzo ya Shaba ya A' Design Award Winner in Mchoro Category
Verified Award Winner
Verify Award Status for #119882The Design
About Let Parents Stay Fonti ya "Wazazi Wakae"
Wazazi Wakae ni fonti inayotokana na Ushonaji wa Kitamaduni wa Han, iliyobuniwa kusaidia kijiji kilichokumbwa na umaskini. Kijiji cha Jinling ni makazi ya zaidi ya watoto elfu mbili walioachwa nyuma na wazazi wanaofanya kazi mbali, na wakazi wengi wana ujuzi wa Ushonaji wa Han. Bidhaa za ushonaji za wenyeji ziliuzwa vibaya kwa sababu michoro yake ilikuwa haijabadilika kwa kiasi kikubwa kwa muda wa miaka mia moja. Vipengele vya kitamaduni vya ushonaji vilichukuliwa kwa njia ya kufikirika na kuunganishwa upya kuwa maumbo ya herufi za kisasa, ambazo washoni wa kienyeji wanazishona kwa mikono. Lengo ni kuunda kipato na kuhamisha ustadi huu kwa kizazi kijacho kupitia lugha ya kisasa ya kuona.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Let Parents Stay Fonti ya "Wazazi Wakae" ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Let Parents Stay Fonti ya "Wazazi Wakae" inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Let Parents Stay Fonti ya "Wazazi Wakae" hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Jinling Village is a poverty-stricken village with More than 2,000 “left-behind” children. When the designer got there, he was surprised to find that all the local people had mastered certain Han Embroidery skills, but their product not sell well because of the old fashion style. So he worked with the Hubei Han Embroidery Association to help revive the local Han Embroidery culture.
- Dimensions & Packaging
- Han Embroidery
- Tags
- Han Embroidery, Embroidery, Typeface, Pattern, Visual
- Production Technology
- Han Embroidery
- Design Challenge
- Here is a breakdown of several classic elements from traditional Chinese embroidery patterns. They are abstracted according to modern aesthetics, to reconstruct classic elements, bring out the culture hidden behind the patterns, to master the unchangeable pattern combinations of traditional Chinese embroidery, and produce a brand-new visual language. Creating a typeface composed of extracted Han Embroidery elements and ask the local poverty-stricken embroidery workers to embroider the letters of this font through the techniques of Han Embroidery.
- Research
- Like most handicrafts, Han embroidery has several problems, for example, a long production cycle, a long time cost, low economic benefit, and poor quality. Also, the traditional Han Embroidery patterns have undergone little to no innovation over the past hundred years, so they can’t meet standards of the modern aesthetic, resulting in low consumer recognition.
- Inspiration
- In addition to two years of commercial operations, the designer has created a modern typeface, on a trial basis, by extracting the elements of traditional embroidery, deconstructing their texture, and the traditional Jing-Chu Culture, he promoted the inheritance of the old embroidery on the verge of extinction in a modern aesthetic manner, Inheriting tradition and carry on this embroidery craft that is on the verge of extinction by a new typeface, so as to pass down the craft in a modern language.
- Patents
- Yu Chen
- Team Members
- Yu Chen
Xin Wang
Yongshan Zhu
Die Hu
Robin Liu
Shan Li
Yi Gu
Meng Zhu
Sailan Ding - Image Credits
- Yu Chen
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