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Thirty Years Anniversary Utambulisho wa Chapa by Salvita Bingelyte

Thirty Years Anniversary Utambulisho wa Chapa by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 Tuzo ya Chuma ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


ChumaMchoro· 2021

Thirty Years Anniversary Utambulisho wa Chapa

by Salvita Bingelyte

Client: Salvita Design

Tuzo ya Chuma ya A' Design Award Winner in Mchoro Category

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Verified Award Winner

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Colors

The Design

About Thirty Years Anniversary Utambulisho wa Chapa

Miaka Thelathini ya Kumbukumbu ni utambulisho wa chapa ulioundwa kuadhimisha miaka thelathini ya kurejeshwa kwa uhusiano wa kidiplomasia kati ya Lithuania na Ujerumani. Nembo hiyo inasisitiza namba thelathini na kuchanganya tarakimu mbili hizo na rangi za bendera ya kila nchi. Katika matumizi makubwa zaidi, sifuri hukatwa kando, ili muundo ubaki wazi, maandishi yabaki yanasomeka kwa urahisi, na umbo hilo lifanye kazi kama kipengele cha kigrafiki. Kwenye kikombe, mpini hukamilisha ile sifuri iliyokatwa. Alama za rangi kwenye mandhari nyeupe huboresha uonekanaji. Utambulisho huu unaratibu matukio ya umma na mawasiliano.

The Recognition

About the Tuzo ya Chuma ya A' Design Award

Thirty Years Anniversary Utambulisho wa Chapa ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Thirty Years Anniversary Utambulisho wa Chapa inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Thirty Years Anniversary Utambulisho wa Chapa inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The logo was created for the German Embassy in Vilnius in order to mark their 30 year anniversary of restored diplomatic relations between Lithuania and Germany. The logo tells a story of two countries who have developed close relations. It is shown by highlighting the number 30 and combining it with the flag from each country.
Dimensions & Packaging
To enhance the visibility of the logo, it was decided to use colored signage on a white background.
Tags
Anniversary, logo, signage, visual identity, branding, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology
Using a larger logo, it came down to a cropped number zero because it does not overload the layout, maintaining good readability and creating a nice graphic element. There was also playful use of the cropped zero on a mug, using the handle of the mug to complete the zero.
Design Challenge
To create a successful logo expression of the friendship between Lithuania and Germany.
Research
Inspired by the flags of the two states, a modern, stylish and recognizable corporate anniversary emblem was created to visibly frame public events and projects. It will be used by the German Embassy in Lithuania in its external communication throughout 2021.
Inspiration
Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Germany recognized the reestablished independence of Lithuania and diplomatic relations were restored.
Project Duration
Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow
The logo not only commemorates the 30 years of restored bilateral friendship and cooperation, but also looks ahead, towards a common future. The merged numbers are like looking through glasses, upon a road with two different countries headed together in the same direction.
Image Credits
Erin Hope Stevens (Copywriter)

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