Muundo Tsarsky Reserve Ufungaji Wa Karatasi na Natalya Bilousova ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ShabaUfungashaji· 2021
Tsarsky Reserve Ufungaji Wa Karatasi
Mteja: Tsarsky Reserve
Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #123199Muundo
Kuhusu Tsarsky Reserve Ufungaji Wa Karatasi
Madhumuni ya kifurushi cha bidhaa zilizogandishwa ambazo zimegandishwa ni kuunda taswira ya kuvutia ya chapa kuepuka mwonekano wa kitamaduni wa chakula kuwa kwenye sahani. Suluhisho la muundo limechaguliwa kama lile linalofanya macho ya mlaji kuwa tayari kufurahia chakula. Rangi zinazotumika kuwakilisha zinatambulika kwa hakika miongoni mwa miundo mingine ya vyakula. Kwa kuongeza, unyenyekevu wa fomu katika muundo huu unasisitiza mbinu ya kisasa na wakati huo huo unaonyesha wazo la ulimwengu wote. Kwa hivyo, muundo huu hufanya bidhaa iwe rahisi kupenda kwa watazamaji mbalimbali
Utambuzi
Kuhusu Tuzo ya Shaba ya A' Design Award
Tsarsky Reserve Ufungaji Wa Karatasi ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Tsarsky Reserve Ufungaji Wa Karatasi inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Tsarsky Reserve Ufungaji Wa Karatasi hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Working on this project the goal was to make bright packages series and avoid traditional way of presenting meat products, which usually includes food on the plate. In addition to this there should be ground for package development. After trying several approaches and composition, was found a solution with the pattern. This became the main idea for all series and also created perfect base for any other products and additional marketing material.
- Vipimo na Ufungashaji
- One size for all packages width 180 mm x Depth 45 mm x Height 226 mm
- Lebo
- meat, pattern, bright, caleidoscope, food, meatballs, russian cuisine
- Teknolojia ya Uzalishaji
- Used foldable paper package which is fitted (wrapped) on plastic box with product inside.
- Changamoto ya Ubunifu
- Tsarsky Reserve is not only food company but they also focused on souvenir production. That is why the goal was to design logo for two branches. The most difficult part of work was to find simple solution to produce package series in future withou spending lots of money on design and photosession. That should be something special, unusual and bright. Something that could help product look more attractive.
- Utafiti
- Because of extermely short terms deep research was not carried out. The key point was to redesign available label which was made in very low design quality according to company growth. Client's wishes were to increase product price with design improvement.
- Msukumo
- Knowing the fact that Tsarsky Reserve is the new direction of NESANS Company production, which is only at the start of their success, the key point was to create design that could be easily transfromed on future product without creating new design and difficult expencieve photosession. Ispired by patterns and caleidoscope share this idea on all of the packages. This helped to get one solution for millions of other packages.
- Muda wa Mradi
- Project start: June 2020
Project end: September 2020
Designer location: Berdyansk, Ukraine
Client location: Moscow, Russia - Mtiririko wa Uendeshaji
- This packaging should work well due to the non-standard presentation of products using patterns and bright color spots. The black block with text information and icons supports the overall attractive composition. Icons (such as chicken, cow and pig) of main using meat type help to navigate with ingredients of the product. Big bright icon with procents of real meat focuses on naturalness. All of mentioned fact should help to increase the value of the product.
- Hataza
- Trademark 2021. Trademark Holder NESANS Company
- Wanatimu
- Design: Natalya Bilousova
Marketing Director: Anton Rubtsov - Haki za Picha
- All of the separate images are given by client
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
