Half Production Utambulisho Wa Chapa by Chin Hock Cong is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.
ShabaMchoro· 2022
Half Production Utambulisho Wa Chapa
Client: Creator Design Studio
Tuzo ya Shaba ya A' Design Award Winner in Mchoro Category
Verified Award Winner
Verify Award Status for #140291The Design
About Half Production Utambulisho Wa Chapa
Half Production ni studio ya kupiga picha na videografia. Usawa kati ya taa na kivuli ni kitu ambacho wanatafuta kila wakati. Wakati huo huo, hii pia inafanana na falsafa yao ya maisha. Kufahamu usawa kati ya nusu na kamili ni kama tu kuwa mnyenyekevu na kuweka kujifunza, usawa kati ya utendaji na ubunifu. Alama hiyo inaongozwa na hatua ya kumwaga maji. Wakati glasi imejaa, hakuna nafasi ya kuboresha. Kitendo cha kumwaga maji kinaonekana kuwa kitu tunachokiwinda. Kuwa mnyenyekevu na endelea kujifunza.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Half Production Utambulisho Wa Chapa ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Half Production Utambulisho Wa Chapa inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Half Production Utambulisho Wa Chapa hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- When the glass is full, there’s no space for improvement. The action of pouring the water seems to be something we’re chasing for.
Be humble and keep learning. Grasping the balance in between half and full. Just like we’re deliberating over the commercial/client’s need.
The whole visual identity revolves around the oval icon, shaped by the water form. - Tags
- Branding, Graphic Design, Visual Identity
- Production Technology
- Visual Identity Design.
- Design Challenge
- The most challenging part which is also the fun part of the project is that you have to mingle with clients. So that I can get the inspiration I want to hear through comfortable conversations
- Research
- Everything was developed with a design project methodology that involved research on the client's thoughts and beliefs.
- Inspiration
- Half Production is a photography and videography studio.
The balance between lighting and shadow is something they always seek for. Meanwhile, this also coincides with their philosophy of life. Grasping the balance between half and full is just like being humble and keeping learning, the balance between function and creativity.
The logo is inspired by the action of pouring the water. - Project Duration
- The project started in Dec 2021 and finished in Jan 2022 in Malaysia, Johor.
- Operation Flow
- Throughout the conversation with Half Production team members. I combine their beliefs and thoughts about their philosophy of life. And this has naturally become their visual identity.
- Patents
- Copyrights belong to Creator Design Studio, 2021-2022.
- Team Members
- Chin Hock Cong
- Image Credits
- Image #3:Photographer: Tai Shi Hong, Photo 2021
Image #4:Photographer: Tai Shi Hong, Photo 2021
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