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Gensyn Intellectual Property Usanifu wa Nembo by Gu Jin

Gensyn Intellectual Property Usanifu wa Nembo by Gu Jin is a highly esteemed winner of the very prestigious 2023 Tuzo ya Fedha ya A' Design Award in Usanifu wa Michoro, Picha na Mawasiliano ya Kuona Competition Category.


FedhaMchoro· 2023

Gensyn Intellectual Property Usanifu wa Nembo

by Gu Jin

Tuzo ya Fedha ya A' Design Award Winner in Mchoro Category

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The Design

About Gensyn Intellectual Property Usanifu wa Nembo

Gensyn Intellectual Property ni nembo iliyoundwa kwa ajili ya kampuni ya ushauri wa haki miliki. Alama hii imeundwa kwa njia ya kidhahania kutoka kwa herufi G, ambayo ni herufi ya kwanza ya jina la kampuni. Umbo lake limeundwa na alama za kunukuu za kidhahania za kushoto na kulia, zinazoashiria mawasiliano na ushauri wa wazi kati ya kampuni na wateja wake. Umbo lake kwa ujumla pia linakumbusha ngao, ikionyesha ulinzi wa haki miliki. Mstari wa nje unafuata muundo wa muhuri wa kitamaduni wa Kichina. Rangi ya bluu imetumika kuashiria maendeleo thabiti.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Gensyn Intellectual Property Usanifu wa Nembo ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Gensyn Intellectual Property Usanifu wa Nembo inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Gensyn Intellectual Property Usanifu wa Nembo ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This logo is abstractly evolved from the initial letter "G" from the enterprise's English name "Gensyn”, it consists of left and right abstract single quotation marks, which means smooth communication and consultation between the enterprise and customers. The overall form is also like a“Shield” highlighting the industry characteristics of intellectual property protection. This logo is shaped by the outline of a traditional Chinese seal, and the use of blue color symbolizes the vision of steady development.
Tags
Logo, Brand, Visual, Gensyn
Design Challenge
The client wanted to express too much content, but often too much information will disturb the key information. Finally, we persuaded the client to mainly use abstract shield to express the protection attribute of their brand intellectual property.
Research
We researched the background of the company, the nature of the industry, the scope of the company's main business, and the culture of the company, which we integrated into the brand image.
Inspiration
Inspiration comes from "shield", that can guarantee security, it means "Gensyn Intellectual Property" can protect your Intellectual Property security. My work through asymmetric form, seek independent expression of personality in "positive and negative shape" and "blank space", which not only conforms to traditional aesthetic, but also innovatively interprets the concept of "consulting service", fully expressing the needs of the brand.
Project Duration
It took one month to complete the design in Beijing, China
Operation Flow
LOGO lets people see its industry attributes immediately, so that playing a very good brand communication effect.
Team Members
Gu Jin

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