Muundo Liang Bai Kai Ufungashaji wa Maji ya Kunywa na Tiger Pan ni mshindi mashuhuri wa tuzo ya kifahari ya 2023 Tuzo ya Platinamu ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
PlatinamuUfungashaji· 2023
Liang Bai Kai Ufungashaji wa Maji ya Kunywa
na Tiger Pan
Mteja: Jinmailang Beverage Co., Ltd
Mshindi wa Tuzo ya Platinamu ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #145406Muundo
Kuhusu Liang Bai Kai Ufungashaji wa Maji ya Kunywa
Liang Bai Kai ni chupa ya kioo iliyoundwa kwa ajili ya maji ya kunywa yaliyochemshwa na kupozwa. Jina hilo linarejelea maji yaliyochemshwa yaliyopoa, kinywaji ambacho kimekuwa cha kawaida nchini China kwa muda mrefu. Chupa hii haina lebo. Badala yake, mchoro kutoka kwenye picha ya uchoraji ya enzi ya Song iitwayo Riverside Scene from Tsingming umechorwa upya na kuwekwa kwenye kioo kwa njia ya uchapishaji wa uhamishaji wa joto. Picha hiyo imegawanywa katika chupa kumi na mbili, zikiwakilisha saa kumi na mbili za jadi. Uso wa kioo unaongeza mng'ao na muundo wa mguso. Kila chupa ina urefu wa milimita 313 na kipenyo cha milimita 76.5.
Utambuzi
Kuhusu Tuzo ya Platinamu ya A' Design Award
Liang Bai Kai Ufungashaji wa Maji ya Kunywa ni mshindi wa Tuzo ya Platinamu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya kipekee kwa kweli, maridadi na ya fahari. Washindi wa Platinamu ni maajabu ya ubunifu, ushuhuda wa mipaka ya ubunifu wa kiakili, na huonyesha weledi na ufundi usio na kifani wa wabunifu wao. Miundo hii inatarajiwa kuwa kazi zinazosifika zaidi zinazofafanua urembo wa enzi, kuchangia ustawi wa jamii, na kusukuma mipaka ya sanaa, sayansi, usanifu na teknolojia. Liang Bai Kai Ufungashaji wa Maji ya Kunywa huonyesha kiwango cha ubora kinachovuka mipaka na bila shaka huufanya ulimwengu kuwa mahali bora zaidi kwa sifa zake zenye faida na thamani. Liang Bai Kai Ufungashaji wa Maji ya Kunywa ni kazi iliyoshinda Tuzo ya Platinamu ya A' Design Award inayochochea hamu, hutia msukumo, husisimua, hufurahisha na huzua furaha kubwa.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- The main function of the bottle is to contain cool-down boiled water, meaning Liang Bai Kai. What comes next is the label-less bottle contains and shares with the consumers a very important part of ancient Chinese art. Chinese is the only ethnic who drink hot water when it is cool down in their daily life. And the habit can be traced back in 7BC.
- Vipimo na Ufungashaji
- height 313mm x diameter 76.5mm
- Lebo
- water, Chinese water, bottle, package, label-less
- Teknolojia ya Uzalishaji
- The glass material will differentiate the wine from its competitive brands, who are normally packed in plastic. Bottled in glass, the gloss and texture is upgraded on the surface.
- Changamoto ya Ubunifu
- Regarding the artwork, the original version is vague so we rearrange the layout and paint it all again, which is separated by the 12 bottles, representing 12 earthly branches hours. As for the technique to realize the drawings, 4 different kinds of crafts are tried out and we succeeded in heat transfer printing.
- Utafiti
- To drink cool-down boiled water is an inherited habit from the ancient time. The new packaging design is bring the heritage to the modern life of Chinese along with a different perspective to appreciate traditional arts.
- Msukumo
- The inspiration is from the national treasury artwork of Riverside Scene from Tsingming made in Song dynasty over 1000 years ago. It is the only piece among the famous ten that illustrates the life of ordinary people' s life instead of that of the nobles. So the painting is echoing with the product of Liang Bai Kai so well that it is repainted and carved on the bottles.
- Muda wa Mradi
- The project lasts 5 months, designed in Shenzhen.
- Mtiririko wa Uendeshaji
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of Liang Bai Kai needs to be presented to consumers in a contemporary aesthetic.
- Wanatimu
- Chief Designer: Tiger Pan
Assistant Designer: Xuedan Xia
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Illustrator: Ping Yi
3D Renderer: Yuling Zhu
Video Editing: Chao Ma
Project Manager: Hua You - Haki za Picha
- Tiger Pan
Imedhaminiwa
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