Zhenjiu Zhencang Chinese Baijiu Ufungashaji wa Vinywaji Vikali by Ying Song Brand Design Shenzhen Co., Ltd is a highly esteemed winner of the very prestigious 2023 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
FedhaUfungashaji· 2023
Zhenjiu Zhencang Chinese Baijiu Ufungashaji wa Vinywaji Vikali
by Ying Song Brand Design Shenzhen Co., Ltd
Client: Kweichow Zhenjiu Chanpinzhongxin
Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category
- 27,543
- Verified Award Winner
- Verify Award Status for #149755
The Design
About Zhenjiu Zhencang Chinese Baijiu Ufungashaji wa Vinywaji Vikali
Zhenjiu Zhencang ni seti ya ufungashaji na maonyesho ya kinywaji kikali cha Kichina cha baijiu. Chupa hizo hukaa juu ya trei yenye umbo la ganda la lulu, umbo lililochochewa na mchoro wa The Birth of Venus. Umbo la jumla linakumbusha mashua ya tanga inayosafiri juu ya mawimbi. Msingi wa kristali umechongwa kwa picha ya kiwanda cha kale cha pombe na kuwashwa na taa ya LED inayorejelea historia ndefu ya mtengenezaji. Chuma, mbao, PMMA na plastiki vimeunganishwa kuunda kitu cha kukusanywa. Dhamira ya lulu inaakisi wazo la chapa la heshima na thamani kubwa, kwani utengenezaji wa pombe na uundaji wa lulu ni michakato ya polepole.
The Recognition
About the Tuzo ya Fedha ya A' Design Award
Zhenjiu Zhencang Chinese Baijiu Ufungashaji wa Vinywaji Vikali ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Zhenjiu Zhencang Chinese Baijiu Ufungashaji wa Vinywaji Vikali inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Zhenjiu Zhencang Chinese Baijiu Ufungashaji wa Vinywaji Vikali ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design and the different materials presented are extremely visually appealing ,topical and collectible. The overall shape also resembles a sailboat riding the wind and waves.
The bottles are displayed on a pearl shell-shaped bottom tray, like the "Birth of Venus" by Italian painter Sandro Botticelli. Let western consumers also feel the noble and beautiful products.
The crystal base is carved with an ancient winery (LED light shows the long history of the enterprise) - Dimensions & Packaging
- 520mmx250mmx370mm
- Production Technology
- Metal, wood, PMMA, LED light, plastic
- Inspiration
- Pearl is used to reflect the brand culture of "Zhenjiu" and interpret the meaning of "treasure among liquors".
Pearl symbolizes "nobility" and "preciousness". The process of making wine and the process of forming pearls are both "the art of time", which are highly compatible with the culture they convey. So, we conveyed the brand culture of Zhenjiu through the shells and pearls: precious, scarce and high-end. It also allows consumers to better understand the brand culture of the product. - Team Members
- Creative Director: Yingsong Chen
Design: Gang Wang, Nian Li, Wenbing Cheng
3D: Huandi Li, Wei Hu
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