China In The Classics Muundo wa Michoro ya Utangazaji na Zhou Haiwen, Che Shilong and Guo Cheng

Muundo China In The Classics Muundo wa Michoro ya Utangazaji na Zhou Haiwen, Che Shilong and Guo Cheng ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.

ShabaMchoro· 2024

China In The Classics Muundo wa Michoro ya Utangazaji

na Zhou Haiwen, Che Shilong and Guo Cheng

Mteja: China Global Television Network Co., Ltd.

Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mchoro

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Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #159836

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu China In The Classics Muundo wa Michoro ya Utangazaji

China katika Vitabu vya Kale ni muundo wa michoro ya utangazaji ulioundwa kwa ajili ya kipindi cha televisheni kinachohusu vitabu vya kale vya China. Vitabu ndivyo mada kuu ya muundo huu. Vitabu vya kale vya Mashariki na Magharibi vimerejelewa, ikiwemo vipande vya mianzi vya Kichina, vitabu vilivyoshonwa kwa uzi, hati za ngozi zilizosokotwa, na vitabu vyenye jalada gumu. Maumbo haya yamevunjwa vipande vipande na kupangwa upya kuwa alama rahisi za kuona. Majina ya vitabu kumi maarufu vya kale yamejumuishwa na maandishi ya kalighafi ya Kichina. Boksi la zawadi limetumia karatasi maalum inayoweza kuhisiwa kwa mkono. Muundo huu unawasaidia watu wenye asili tofauti za kiutamaduni kuelewa vitabu na hadithi za Kichina.

Utambuzi

Kuhusu Tuzo ya Shaba ya A' Design Award

China In The Classics Muundo wa Michoro ya Utangazaji ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. China In The Classics Muundo wa Michoro ya Utangazaji inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. China In The Classics Muundo wa Michoro ya Utangazaji hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: China in the Classics, a show produced by China Media Group, examines the stirring stories of ancient Chinese classics by selecting the most outstanding of these traditional, cultural masterpieces and examining the creation process and core ideology in a form that combines cultural seminars, drama and visualization. It brings the ancient classics alive, demonstrating Chinese wisdom, ethos and values implied in the ancient classics.
Vipimo na Ufungashaji: These creative gift articles are for ministerial visits of foreign exchanges and cooperation for the China Media Group. The central theme - China in Classics, contains cultural attributes in terms of gift box packaging form, vision, material, and content. The titles of the ten classics are graphically processed, combining imaginary for overseas publicity of the classics, to form an easy-to-understand visual symbol. The titles are combined with Chinese calligraphy. It refers to traditional Chinese styles, such as Chinese labels, ancient book typesetting, etc. The material uses special tactile paper.
Lebo: China, Classics, Heritage, Culture, Creativity
Teknolojia ya Uzalishaji: The advertising screen is easy to understand. It comes from the empathy of specific things and the complete artistic presentation, that is, the deconstruction and reorganization of familiar things. Humans are visual animals, and different colors and lines have different emotions and expressions. The pictures refer to a large number of ancient books from the East and the West, such as Chinese bamboo slips, thread-bound books, Western parchment scrolls, hardcover books, etc. It is so re-organized into easy-to-understand visual symbols. Viewers can easily feel the historical emotions from the graphics and explore the story behind the graphics.
Changamoto ya Ubunifu: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. For human beings, it has a unified value cognition and is universal.

In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories and oriental spirit behind the books.
Utafiti: In the specific design, a large number of ancient books from the East and the West are referenced, such as Chinese bamboo slips, thread-bound books, Western sheepskin scrolls, hardcover books, etc. To the word dictionary in Chinese characters, you can also see The Classics in English. People with different cultural backgrounds can read different stories. For example, people who are familiar with Chinese characters can find the word dictionary hidden in book symbols.
Msukumo: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories.
Muda wa Mradi: The project started in 2022 in China, and is still promoted and distributed.
Mtiririko wa Uendeshaji: In the processing of the classics, the ancient books of the East and the West are referenced, and the books of different materials and binding methods are visually processed.
In the presentation of the text, you can see the word dictionary of Chinese characters from the lines of the book; you can also see The Classics in English. People with different cultural backgrounds can see different worlds, but nonetheless feel the same design concept, with the text arousing people's spiritual resonance.
Wanatimu: Zhou Haiwen, Che Shilong, Guo Cheng
Haki za Picha: Illustrators, Creators: Zhou Haiwen, Che Shilong, Guo Cheng