Vinicola Cherchi Muundo Wa Lebo Ya Divai by Giovanni Murgia - Redfish Adv

Vinicola Cherchi Muundo Wa Lebo Ya Divai by Giovanni Murgia - Redfish Adv is a highly esteemed winner of the very prestigious 2017 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.

FedhaUfungashaji· 2017

Vinicola Cherchi Muundo Wa Lebo Ya Divai

by Giovanni Murgia - Redfish Adv

Client: Vinicola Cherchi

Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category

36,985

Verified Award Winner

Verify Award Status for #51366

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Vinicola Cherchi Muundo Wa Lebo Ya Divai

Kwa winery ya kihistoria huko Sardinia, tangu 1970, imeandaliwa kusanifisha kwa lebo kwa safu ya vin ya Classics. Utafiti wa lebo mpya ulitaka kuhifadhi kiunga na utamaduni ambao kampuni hiyo inafuata. Tofauti na lebo za zamani zilifanya kazi ya kugusa elegance ambayo inakwenda vizuri na ubora wa juu wa vin. Kwa maabara imekuwa ikifanya kazi na mbinu ya Braille ambayo huleta umaridadi na mtindo bila uzani. Mchoro wa maua ni ya msingi wa ufafanuzi wa picha ya kanisa la karibu la Santa Croce huko Usini, ambayo pia ni nembo ya kampuni.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Vinicola Cherchi Muundo Wa Lebo Ya Divai ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Vinicola Cherchi Muundo Wa Lebo Ya Divai inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Vinicola Cherchi Muundo Wa Lebo Ya Divai ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a unique wine label design for a sardinian cellar. Clean, minimal and innovative label it has a different design from others wines in Sardinia (Italy)
Dimensions & Packaging: Labels have dimension 120mm width and 86mm height, printing on an uncoated, matt, woodfree printing paper with felt marked textured surface. The printing is with gold foil for logo and horizontal line, braille embossing ink for floreal sketch.
Tags: wine, labels,
Production Technology: For these labels we used a very fine natural paper texture with a warm and pleasant to the touch. The label is enhanced by the use of Braille in a little invasive way
Design Challenge: The creative challenge was to transfer the corporate values in new labels without losing the link with the history and tradition of the territory.
He tried to find the elements of continuity with the old labels, but creating a completely new design and minimal.
The church has become an integral part of the company logo, the name of the wines has taken the position and color of old labels. At the center of the floral pattern it incorporates a detail of church reworked and adapted for the specific use.
Inspiration: The inspiration for this label design is originated by graphics of a floral element that adorns the wooden pulpit of the Holy Cross Church, a symbol of the country and central element of the company logo. This graphic characterizes all labels but remains non-invasive compared to the other elements of the labels because realized with Braille technique.
Project Duration: Project started in December 2015 and finished in April 2016 in Olmedo (SS)
Team Members: Art Director: Giovanni Murgia
Image Credits: Image #1: Photographer Diego Attene
Optional Image #1: Photographer Diego Attene
Optional Image #2: Photographer Diego Attene
Optional Image #3: Photographer Diego Attene
Optional Image #4: Photographer Diego Attene