The Mask That Ate The Virus ቫይረስ ዘጥፍእ ማስክ by Birger Linke is a highly esteemed winner of the very prestigious 2021 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ብሩርማዕሸጊ· 2021
The Mask That Ate The Virus ቫይረስ ዘጥፍእ ማስክ
by Birger Linke
Client: Birger Linke Design
ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #107497The Design
About The Mask That Ate The Virus ቫይረስ ዘጥፍእ ማስክ
ናይ ስዊዘርላንድ ባዮተክ ኩባንያ ሊቪንጋርድ (Livinguard) ንደጋጊሙ ዝጥቀሙ ማስክታት ዝኸውን ሓደ ዓይነት ጨርቂ ኣማዕቢሉ፣ እዚ ጨርቂ ባክተርያ፡ ፈንገስን ቫይረስን (ሓዊስካ ኮቪድ 19) ምስ ተንከፎም ኣብ ቦታኡ የደክሞምን የጥፍኦምን። እዚ ሓሳብ ኣብቲ ማሸጊ ህያው ኮይኑ ኣሎ፦ እቲ ማስክ ኣብ ጽሩይ (ስተሪላይዝድ) ማሸጊ እዩ ዝመጽእ። እቲ ተጣቢቑ ዘሎ ናይ ፕላስቲክ መስመር - ንላዕልን ንታሕትን ክትደፍኦ ከለኻ - ንሓደ ቫይረስ ኣብቲ ሂደት ክብላዕ እንከሎ ዘሪኢ ስእሊ የንቀሳቕስ፣ ኣብዞም ዘጨንቑ መዓልታት እውን ኣዝዩ ዘድሊ ዝነበረ ሓጎስ ይውስኽ። ኣብ መንጎ ኣባላት ስድራቤት ማስክታት ንኸይተሓዋወስ፡ ብምኽንያት እዚ ድማ ንኸይተሓላለፍ (ክሮስ-ኮንታሚኔሽን)፡ ንነፍሲ ወከፍ ማስክ ንምቅማም ብዝተፈላለየ ሕብሪ ዘለዎም መተዓራረዪ ክሊፕስ ኣብ በበይኑ ሸፋን ይመጹ።
The Recognition
About the ናይ ብሩር ሽልማት A' Design Award
The Mask That Ate The Virus ቫይረስ ዘጥፍእ ማስክ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። The Mask That Ate The Virus ቫይረስ ዘጥፍእ ማስክ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። The Mask That Ate The Virus ቫይረስ ዘጥፍእ ማስክ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A patented, specially treated textile is used for these reusable masks, that eliminates viruses, bacteria and fungi upon impact (incl. Covid 19).
- Dimensions & Packaging
- Width 220 x Depth 22 x Height 220
- Tags
- Mask, virus-eliminating, Covid 19, Coronavirus, Livinguard
- Production Technology
- Livinguard treated textile, styrofoam, EVA
- Design Challenge
- Finding the right materials and printing technology that would allow for a highly accurate production needed for the animation to work.
- Research
- To bring the virus-eliminating process to life in the packaging, we made use of a century old technique: Moiré Animation – creating an optical illusion of animated frames, with the graphic depiction of a virus getting 'eaten' in the process.
- Inspiration
- Swiss biotech company Livinguard developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (incl. Covid 19) upon impact.
The product idea is brought to life in the packaging:
The mask comes in a sterile package. An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days. - Project Duration
- The product was launched in May 2020. Up to date 5 Million masks were produced. Market: China/Worldwide
- Operation Flow
- The task was to communicate a new, unique product advantage to the consumer via the packaging: that a simple textile can provide protection, every single day.
- Patents
- Livinguard patented, treated textile
- Team Members
- Birger Linke
- Image Credits
- Photography: Chiara Ye Photography
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