ዲዛይን Oink ዕሹግ ብ Studio 33 ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ብሩር ሽልማት A' Design Award እዩ።

ብሩርማዕሸጊ· 2021

Oink ዕሹግ

ብ Studio 33

ዓሚል: Sin Ravnice

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award

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ንቁጽሪ #110499 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Oink ዕሹግ

ንርኣይነት ዕዳጋ ናይቲ ዓሚል ንምርግጋጽ፣ ዘዘናግዕን ዘስተማምእን መልክዕን ስምዒትን ተመሪጹ። እዚ ኣገባብ ንኹሉ ባህርያት ናይቲ ምልክት - ኦሪጂናልነት፣ ጥዑምነት፣ ባህላውነትን ከባብያውነትን ዘንጸባርቕ እዩ። ነዚ ሓድሽ ዕሹግ ናይ ምጥቃም ዋና ዕላማ፣ ንዓማዊል ነቲ ድሕሪ ምርባሕ ጸሊም ሓሰማን ናይ ለዋጢ ጽሬት ዘለዎም ባህላውያን ስጋ ጥዑማትን ዝምልከት ታሪኽ ምቕራብ እዩ። ብሊኖከት ሜላ ዝተሰርሑ ስእልታት ተዳልዮም፣ እዚኦም ድማ ጥበባዊ ክእለት የርእዩ። እቶም ስእልታት ንባዕሎም ሓቀኛነት የቕርቡን ነቲ ዓሚል ብዛዕባ ኦይንክ ውጤታት፣ ጣዕሞምን ኣቃውማኦምን ንኽሓስብ የተባብዑ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ብሩር ሽልማት A' Design Award

Oink ዕሹግ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Oink ዕሹግ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Oink ዕሹግ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Naming and packaging design for original, delicious, traditional, homemade black pig products. The packaging denotes the distinctive approach to breeding black pigs and top notch products. The illustrations are executed in the linocut technique, which offers a distinctive handwork approach, present a range of products and directly evoke their flavours and textures.
ዓቐንን ማዕሸግን: Tube packaging
60 mm x 60 mm x 560 mm
130 mm x 60 mm x 360 mm

Box Packaging
195 mm x 140 mm x 110 mm
መለለዪታት: packaging, oink, black pig, branding, identity, studio 33, bacon, sausage, meat
ናይ ምፍራይ ቴክኖሎጂ: The illustrations are executed in the linocut technique, scanned and traced in Adobe Illustrator. Final digital illustrations were placed on different paper tube or box packaging. For the background we used pig skin illustration while on the rest of the packaging there are illustrations of a black pig and products made of the black pig, such as bacon, sausages, and special kind of a salami named kulen.
ናይ ዲዛይን ብድሆ: Develop a product brand name, positioning, Identity and packaging design for Slavonian black pig dried meat products. The main problem with packaging was the difference in width and height dimensions and the use of standard vacuum films, which are quite unattractive and don't leave a lot of design options.
ምርምር: The main problem with primary packaging was the difference in width and height dimensions and the use of standard vacuum films, which are quite unattractive and don't leave a lot of design options. We wanted to develop a packaging which will transform packing and labelling problems into benefits. We have simplified and reduced the cost of production, storage, packaging and preparation for delivery. The new packaging leaves a whole new impression on customers and how they perceive the Oink brand.
ምንጪ ሓሳብ: OINK is a well known onomatopoeia of the sound the pig makes, but name needs to be considered for several reasons. Oink contains the word Ink, which denotes blackness as a reference to a black pig.
ናይ ፕሮጀክት ግዜ: The project started in April 2019 in Osijek and finished in October 2019 in Osijek
ናይ ስርሒት ፍሰት: Packaging and labelling problems have been turned into benefits. We have simplified and reduced the cost of production, storage, packaging and preparation for delivery. The new packaging leaves a whole new impression on customers and how they perceive the Oink brand.
ፓተንታት: OINK Trademark (2020) Sin Ravnice
ኣባላት ጋንታ: Designer and Art Director: Leo Vinkovic
Illustrator: Maja Gjajic
Copywriter: Tonci Klaric
Photographer: Marija Gasparovic
ናይ ስእሊ ክረዲት: Image #1: Photographer Marija Gasparovic, 2019
Optional Image #1: Photographer Marija Gasparovic, 2019
Optional Image #2: Photographer Marija Gasparovic, 2019
Optional Image #3: Photographer Marija Gasparovic, 2019
Optional Image #4: Photographer Marija Gasparovic, 2019