Nefer ዕጣን by Amr Ibrahim is a highly esteemed winner of the very prestigious 2021 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.

ብሩርማዕሸጊ· 2021

Nefer ዕጣን

by Amr Ibrahim

Client: MOUSA studio

ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Nefer ዕጣን

ናይ ጥርሙዝ ዲዛይን ካብ ጕብዝ መስመራት ናይ ሰበይቲ ቅርጺ፣ ናይ ኣዕጽምቲ ቅርጺን ኣሰራርሓ ጭዋዳን ስብሒን ዝተወስደ ኮይኑ፣ ብጣዕሚ ፍሉይን ምልክታዊን ዝኾነ ማሕተሚ ዘለዎ እዩ። እቲ ሳጹን ብጕብዝ ወሰናቱ ብጣዕሚ ጎሊሑ ዝረአን ብወርቃዊ ጽሑፍን ዝተሰነየ ቅርጺ እዩ። ኔፈር ስነ-ጥበብ፣ ቴክኖሎጂን ዲዛይንን ብምውህሃድ ሃብታምን ዝተሰለጠን ፕሮዳክት፣ ማሕተምን ብራንድን ዝፈጥር እዩ። እቲ ውሽጣዊ ኮር ነቲ ዕጣን ከም ሰብነት ነፍሲ ዝሓዘ ዘሎ እዩ። ናይቲ ቀዳማይ ግብጻዊ ቃል ኔፈር ልክዕ ትርጉም ብእንግሊዝኛ "ካብ ውሽጢን ካብ ደገን ጽቡቕ" እዩ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Nefer ዕጣን ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Nefer ዕጣን ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Nefer ዕጣን ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The bottle design is derived from the curved lines of the female figure; A cumulative product of her skeletal structure and the distribution of muscle and fat. The Packaging is very Iconic and identifiable. The box is a sculpture with its curved edges in a very elegant appeal with the gold typography.
Dimensions & Packaging: Box Dimensions: Max-Height: 12 Cm, Max-Width: 9 Cm, Max-Length: 19 Cm / Bottle Dimensions: Max-Height: 16 Cm, Max-Width: 6 Cm, Max-Length: 6 Cm
Tags: Perfume packaging, Egyptian, Natural fragrance packaging, Bespoke bottle, Branding and Packaging Design, Packaging Design, Branding Design, Form Design, Italian Packaging Design
Production Technology: 3D-printed perfume bottles. This is when art, technology, and design are combined to create a luxurious organic piece with an inner core containing the fragrance as the body contains the soul.
Design Challenge: To create a luxurious and sophisticated product, package, and brand. starting from picking a name and to manufacturing.
Research: "nefer" is when art, technology, and design are combined to create a luxurious and sophisticated product. The inner core containing the fragrance as the body contains the soul. The exact translation of the ancient Egyptian word "nefer" in English is "Beautiful on the inside and the outside".
Inspiration: nefer is a word in the Ancient Egyptian language that was used to represent beauty. The meaning in English is "Beautiful on the inside and the outside".
Project Duration: Started: April 2020 / Design Completed: September 2020 / Location: Milan, Italy
Operation Flow: Luxurious and sophisticated 3D-printed perfume bottle, The volumetry is of this exclusive fragrance is 90 ml 3 fl. oz
Team Members: Product Design & Packaging: Amr Ibrahim Mousa/
Art Direction: Amr Mousa, Anas Belekhbizi