ዲዛይን Boo መፍረይ ናይ ጽሬት ኣቕሓ መዐሸጊ ብ Evgeniya Abramova ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ብሩር ሽልማት A' Design Award እዩ።
ብሩርማዕሸጊ· 2021
Boo መፍረይ ናይ ጽሬት ኣቕሓ መዐሸጊ
ዓሚል: Boo
ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #114004 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Boo መፍረይ ናይ ጽሬት ኣቕሓ መዐሸጊ
ቡ (Boo) ንኣባይቲ ዘለወን ናእሽቱ ቆልዑ እተባህለ ተኸታታሊ ናይ ጽሬት ኣቕሑ መዐሸጊ ንድፊ እዩ። እዚ ተኸታታሊ ንኣቕሑን መጻወትን ቆልዑ ዘጽሪ ብጨርቀሽ (chamomile) ተፈጥሮኣዊ ጽማቕ ዝተዳለወ ጄል፡ ብጽማቕ ኣሎ ቬራ (aloe vera) ዝተዳለወ መጽረዪ መሬት ጄል፡ ከምኡውን ብጽማቕ ኦም ሻሂ (tea tree) ዝተዳለወ ናይ መሕጸቢ ስፕረይ የጠቓልል። እዞም ኣቕሑ ብዘይ ቀለምን ጨናን፡ ኣብ ተፈጥሮኣዊ ንጥረ ነገራት እተመስረቱ እዮም። ነፍሲ ወከፍ ናይ ፕላስቲክ ጥርሙዝ ብህዱእ ሕብርታት ዝተዳለወ ተጨባጢ (shrink sleeve) ስቲከር ተሰኪሙ ኣሎ። ኣብቲ ስቲከራት ስእልታት ተሓቀፍቲ ጀርምታት (microbes) ይረኣዩ፡ ነፍሲ ወከፍ ኣቕሓ ድማ ዝተፈላለየ ዓይነት ጀርም የርኢ። ጽሩያት ክፋላት ናይቲ ጥርሙዝ ጀርምታት ከም ዝተደምሰሱ የመላኽቱ።
እቲ ኣፍልጦ
ብዛዕባ ናይ ብሩር ሽልማት A' Design Award
Boo መፍረይ ናይ ጽሬት ኣቕሓ መዐሸጊ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Boo መፍረይ ናይ ጽሬት ኣቕሓ መዐሸጊ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Boo መፍረይ ናይ ጽሬት ኣቕሓ መዐሸጊ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- This line of disinfectants will repel germs. Pale colors on the packaging create the illusion of killing germs by revealing the clear part of the safety information bottle. Each product in this line has a unique microbial design because different microbes live on different surfaces. This playful design element indicates that the products are from the nursery category. A line of universal cleaning products based on natural ingredients, without dyes and fragrances, safe for children. Universal gel for washing children's dishes and toys based on chamomile extract. Gel for cleaning floors based on aloe vera extract. Spray for cleaning bathrooms and toilets with tea tree extract. BOO and germs are washed off the surface.
- ዓቐንን ማዕሸግን
- Gel for washing children's dishes and toys: width 85 mm x depth 85 mm x height 238 mm
Gel for washing floors: width 118 mm x depth 50 mm x height 285 mm
Spray for cleaning bathrooms and toilets: width 75 mm x depth 75 mm x height 335 mm - መለለዪታት
- packaging, baby, babyfriendly, ecofriendly, branding, cleaning, disinfection, concept, graphic design, illustration
- ናይ ምፍራይ ቴክኖሎጂ
- Consumer packaging format: bottle
Consumer substrate / Material: plastic
Label: Shrink Sleeve - ናይ ዲዛይን ብድሆ
- The most difficult part of design creation was to show that the product is from the children's category, but it is nor for use by children. The target audience of the line is parents, but the products are for children's clothes. These two problems were solved by illustration of funny germs on the one hand, but calm colors on the other.
- ምርምር
- In the course of work on this project, a study was carried out: an analysis of the packaging design of similar products in the category and a survey of parents of newborns in order to find out the criteria by which they choose products for washing children's dishes and cleaning the house. The most important for them were: safe composition, odorless, naturalness and versatility. For example, for washing fruits and vegetables with dishwashing detergent. The understanding of the parents appeared: the desire to protect their child from all potential risks in the world. This is how the line of versatile herbal extracts was born. And the concept of a clean line that erases harmful germs, expelling them with the word Boo. This line runs inseparably through each packaging.
- ምንጪ ሓሳብ
- The project was created as a semester course project in packaging design while studying at the British Higher School of Art and Design. There was a topic: packaging of children's detergents, laundry and dishwashing products, safe for children from 0 to 18 months. Before creating the design, a survey of products from a similar category and target audience was carried out. The design decision came from this survey. There is a need for a cleaning agent that is aggressive to dirt and germs, but safe for use with children. The rules for caring for the baby are strict: the first few months around the baby should be clean and safe. Children love to touch everything and put their fingers in their mouths. Therefore, they are easily exposed to harmful microbes and bacteria. At the same time, the child's immunity is not strong enough to withstand such a danger.
- ናይ ፕሮጀክት ግዜ
- The project was made while studying at the British Higher School of Art and Design. The project began in October 2019 and ended in December 2019 in Moscow/Russia and was first published on Behance in April 2020.
- ናይ ስርሒት ፍሰት
- The packaging design concept of the clean line for erasing germs clearly illustrates that the child’s toys and the rest will be disinfected effectively. This effect is also enhanced by the product transparency, that shows its naturalness, purity and the absence of unnecessary chemicals. Using this product line the parents will feel safe about their child.
- ፓተንታት
- Copyrights belong to Evgeniya Abramova, 2019
- ኣባላት ጋንታ
- Curator, Tutor: Leonid Slavin
Tutor: Evgeniy Razumov
Art Director, Designer: Evgeniya Abramova
3D Visualization: Dmitriy Saveliev
3D Visualization: Pavel Gubin
Music: Vasily Filipkin - ናይ ስእሊ ክረዲት
- Art Director, Designer: Evgeniya Abramova
3D Visualization: Pavel Gubin and Dmitriy Saveliev
Music: Vasily Filipkin
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
