Hotel New Grand Ready-to-eat Meals ናይ መግቢ መዐሸጊ by Kazuaki Kawahara is a highly esteemed winner of the very prestigious 2021 ናይ ወርቂ ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ወርቂማዕሸጊ· 2021
Hotel New Grand Ready-to-eat Meals ናይ መግቢ መዐሸጊ
Client: Hotel New Grand
ናይ ወርቂ ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #114030The Design
About Hotel New Grand Ready-to-eat Meals ናይ መግቢ መዐሸጊ
ሆቴል ኒው ግራንድ ቅሩብ-ንምብላዕ መግብታት ንዝተዳለዉ መግብታት ዝኸውን ናይ መዐሸጊ ዲዛይን እዩ፣ እዚ ድማ ካሪ ስጋ ብዕራይ፣ ካሪ ደርሆ ከምኡውን ናፖሊታን ጸብሒ ፓስታ ዘጠቓልል እዩ። እቲ ሳጹን ካብ ካርቶን ዝተሰርሐ ኮይኑ ከም ቀንዲ ግራፊካዊ ኣካሉ ድማ ቅርጺ ዓቢ ድስቲ ይጥቀም። እቲ ሚኒማሊስት ዲዛይን ኣብ ቅሩብ-ንምብላዕ መዐሸጊታት ልሙዳት ዝኾኑ ስእልታትን ናይ መግቢ ፎቶግራፍታትን ይርሕቕ። እቲ ዕላማ ልምድን ክብርን ናይ ሓደ ክላሲካዊ ሆቴል ኣብ ዮኮሃማ ብንእሽቶ ጣዕመ-ዘረባ ንምትሕልላፍ እዩ። እቲ መዐሸጊ ንመግብታት ኣብ ገዛ ዝሰማማዕ ኮይኑ ከም ህያብ እውን ይምረጽ እዩ።
The Recognition
About the ናይ ወርቂ ሽልማት A' Design Award
Hotel New Grand Ready-to-eat Meals ናይ መግቢ መዐሸጊ ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Hotel New Grand Ready-to-eat Meals ናይ መግቢ መዐሸጊ ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Hotel New Grand Ready-to-eat Meals ናይ መግቢ መዐሸጊ ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With a design based on the motif of a stockpot, this product brings the flavors of the finest dishes prepared by top chefs working in hotel kitchens to the comfort of your home. Enjoy the authentic texture of slowly simmered curry and soup whose aroma has been fully preserved.
- Dimensions & Packaging
- Width 130mm x Depth 25mm x Height 165mm (Curry)
Width 130mm x Depth 20mm x Height 182mm (Napolitan, pasta sauce) - Tags
- Hotel new grand, Ready-to-eat meals, Packaging, Japan, Curry, Napolitan, Pasta Sauce
- Production Technology
- The box of the package is made of cardboard.
- Design Challenge
- The minimalist design of this product avoids the use of illustrations or photos of food commonly seen on the packaging of ready-to-eat products, and is fitting for high-quality food that has been prepared in the kitchens of prestigious hotels.
- Research
- In our preliminary research, none of the designs conveyed the tradition and prestige of the hotel with wit. In this respect, we found a way to differentiate our product from the competition.
- Inspiration
- This product is a ready-to-eat meals (Beef curry, Chicken curry, Napolitan - pasta sauce) package design for Hotel New Grand, the only classic hotel in Yokohama that opened in December 1927. We wanted to convey the tradition and prestige of the hotel with a little wit to entertain those who saw this design.
- Project Duration
- The project started in January 2020 and finished in November 2020 in Japan.
- Operation Flow
- It is popular with many people who want to enjoy the taste of a hotel at home or as a gift for someone special.
- Team Members
- Art Director/Designer : Kazuaki Kawahara
- Image Credits
- Kazuaki Kawahara, 2020.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
