Pepsi Expo 2020 ናይ መስተ ታኒካ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 ናይ ፕላቲኒም ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ፕላቲኒምማዕሸጊ· 2021
Pepsi Expo 2020 ናይ መስተ ታኒካ
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
ናይ ፕላቲኒም ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #118927The Design
About Pepsi Expo 2020 ናይ መስተ ታኒካ
ፔፕሲ ኤክስፖ 2020 ንኤክስፖ 2020 ዱባይ ንምዝካር ዝተፈጥረ ተኸታታሊ ውሱን ሕታም ናይ መስተ ታኒካታት እዩ። ሰለስተ ብሓባር ዝተሰርሑ ዲዛይናት ኣብ ዕድል፣ ተንቀሳቓስነትን ቀጻልነትን ዝተመስረቱ ቴማታት ኣለዎም። ነፍሲ ወከፍ ታኒካ ኣብ ዙርያ ሓደ ብቕዲ ዝተሰርሐ ማእከላይ ምስሊ ዝተሰርዑ ደመቕቲ ስእላዊ መግለጺታት ዝሓዘ ረቂቕ ቅንብር ትሕዝቶ ኣለዎ። እቶም ስእላዊ መግለጺታት ንምስልታት ንትርጓመ ክፉታት ንኽኾኑ ጸፍሒ ኮይኖም ተታሒዞም ኣለዉ። ነፍሲ ወከፍ ንኡስ ቴማ ካብ ዝተፈላለዩ ባህልታት፣ ተመኩሮታትን ድሕረ ባይታታትን ዝተወስደ ዛንታ ይነግር። እተን ታኒካታት ከም መስኮት ናብ መጻኢን ኣብ ዓለምለኻዊ ደረጃ ዝርርብ ንምትብባዕን ዝዓለማ እየን።
The Recognition
About the ናይ ፕላቲኒም ሽልማት A' Design Award
Pepsi Expo 2020 ናይ መስተ ታኒካ ናይ ፕላቲኒም ሽልማት A' Design Award ዝዓወተ እዩ፣ ብሓቂ ፍሉይ፣ ጽቡቕን ዘስደምምን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዝዓወቱ ፕላቲኒም ተኣምራት ፈጠራ እዮም፣ ንደረት ሓሳባዊ ፈጠራ ዝምስክሩ፣ ንዘይማዕረ ሞያዊነትን ጥበብን ዲዛይነራቶም ድማ የርእዩ። እዞም ዲዛይናት ንጽባቐ ዘመን ዝውስኑ፣ ንደሓንነት ሕብረተሰብ ዝሕግዙን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝድፍኡን ዝተፈልጡ ስራሕቲ ክኾኑ ይጽበዩ። Pepsi Expo 2020 ናይ መስተ ታኒካ ልዕሊ ንቡር ደረጃ ብልጫ የርኢ፣ ብጥቕሚን ብዕዳጋን ዘለዎ ባህርያቱ ድማ ብዘይ ጥርጥር ንዓለም ዝሓሸ ቦታ የገብራ። Pepsi Expo 2020 ናይ መስተ ታኒካ ድሌታት ዘበራብር፣ ዘተባብዕ፣ ዘሐጉስን ዓቢይ ሓጐስ ዘምጽእን ናይ ፕላቲኒም ሽልማት A' Design Award ዝዓወተ ስራሕ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Pepsi EXPO 2020 Dubai LTO cans represent a window into the future, envisioning how opportunity, mobility and sustainability converge in a world of different cultures, experiences and backgrounds. With these eye-catching, thought-provoking designs, we are excited to stimulate conversation on a global scale. The brief was to create three limited edition specially themed designs co-branded with Pepsi x Expo, to commemorate Expo 2020 Dubai and the three subthemes of opportunity, mobility and sustainability.
- Tags
- Packaging, Beverage
- Inspiration
- The abstract compositions feature vibrant illustrations around a stylized central figure that have been deliberately kept flat to encourage open-ended imagination. The design recognizes how the future could look very different from one person to another, and every subtheme embedded in each design tells a unique story based on different cultures, experiences and backgrounds.
- Team Members
- PepsiCo Design & Innovation
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