Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ ብ Wen Liu, Qiumin Chen and Weijie Kang

ዲዛይን Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ ብ Wen Liu, Qiumin Chen and Weijie Kang ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ወርቂ ሽልማት A' Design Award እዩ።

ወርቂማዕሸጊ· 2021

Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ

ብ Wen Liu, Qiumin Chen and Weijie Kang

ዓሚል: Changyu

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ወርቂ ሽልማት A' Design Award

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ንቁጽሪ #119485 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ

ምንኒ ንመንእሰያት ተጠቀምቲ ዝተፈጥረ ናይ ብራንዲ መዐሸጊ ዲዛይን እዩ። እቲ ስብስብ መሰረታዊ ወይኒ፣ ዝተሓወሰ ወይኒ ከምኡውን ጉጅለ ናይ ምሕዋስ መሳርሒታት ዝሓዘ ኮይኑ፣ ተወሳኺ ፍርያት ከይተዓደገ ውልቃዊ ጣዕሚ ክዳሎ ይከኣል። እታ ፊደል X ንዘይተፈልጠን ንኽፉታት ተኽእሎታትን ትውክል፣ ሕብሪ ድማ ነቲ ፍርያት ካብቲ ባህላዊ መልክዕ ብራንዲ ንምርሓቕ ተጠቒሙ ኣሎ። እተን ጥርሙዛት ብመስርሕ ምውቃብ ብምንዳድ ዝተሰርሓ ካብ ጥርሙዝ እየን፣ እቲ ሳጹን ድማ ብፕላስቲክ ምቕራጽ ዝተቐርጸ እዩ። እቲ ስብስብ 198.8 ብ 122.8 ብ 122.8 ሚሊሜተር ይዕቀን።

እቲ ኣፍልጦ

ብዛዕባ ናይ ወርቂ ሽልማት A' Design Award

Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Mminni ናይ ኣልኮላዊ መስተ መዐሸጊ ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: "MMINNI-X-lab" is a brandy specially designed for young people. "X" means unknown, infinite possibilities, goals and hopes in the design, which represents the fearless exploration spirit of young people. The idea of design inspired by the product concept of "towards the unknown, to shine brightly". In order to get rid of the traditional idea of brandy and produce a unique brand recognition, the design uses "unknown" and "colour" as the creative point to attract young people.
ዓቐንን ማዕሸግን: Width 198.8mm* Depth 122.8mm* Height 122.8mm
መለለዪታት: X-lab, unknown, exploration, fashion, interaction, mixing
ናይ ምፍራይ ቴክኖሎጂ: The product includes a base wine, a blended wine and a set of wine mixing tool.It mainly uses glass material with decorating firing process, while the wine box adopts plastic mould process.
ናይ ዲዛይን ብድሆ: The rise of consumption among young people has given birth to a new era of consumption, and is also giving birth to a new round of product revolution. Brandy occupies a small proportion of the young market now. Through interaction and a fresh sense of experience, designers want to use this product to activate the incremental market of brandy in China and expand the business boundary of brandy market.
ምርምር: Young people account for a small number of consumers in brandy, and the product is single and there is little emotional interaction with consumers. Designers believe by successfully connecting to young consumers, this is the key to the future market. "MMINNI" is a casual liquor specially designed for young people. It holds brand attitude and value proposition, which are the core of brand personality.It can connect young people from many dimensions, walk into their inner world, and create a fresh consumer experience!
ምንጪ ሓሳብ: Fashion, composed of freshness and trendy sense. Young people like to constantly try new and interesting stuffs, while traditional old-fashioned products can't attract them. On the other hand, they like the trendy consumption experience. So if the product wants to please young people, it needs to be close to them and integrate into their lives.
ናይ ፕሮጀክት ግዜ: 2020.02~2020.05 Shenzhen, China
ናይ ስርሒት ፍሰት: Consumers can easily use the mixing tools to make a unique flavor. Also this design is based on 2 elements, the unknown and the color. They are the core value and personality of the brand, which making the communication easier between the brand and the young people. They also reflect the core innovation-the concept of exploring the unknown and blooming the color. At the same time, the general brandy is relatively strong, and the blending requires additional purchase of blended products. MMINNI-X-lab breaks the inherent thinking of consumers and becomes a unique product in the market.
ኣባላት ጋንታ: Designer: Wen Liu
Designer: Qiumin Chen
Designer: Weijie Kang