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Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ by Antonia Skaraki

Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.


ብሩርማዕሸጊ· 2022

Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ

by Antonia Skaraki

Client: Twins Trade

ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ

ሆላ! ኤስፒሪቶ ዝውክሎ ጕህዮ፣ ሓጎስን ጽቡቕ ስምዒትን ዘንጸባርቕ ዲዛይን እዩ። ልሱን ሕብርታትን ናይ ካለይዶስኮፕ ጽልዋን ነፍሲ ወከፍ ጣዕሚ ዘገልጹን ንንጥረ ነገራት ንጹር መግለጺ ዝፈጥሩን ባህርያት እዮም፣ ስለዚ እቲ ዓሚል ምርጫኡ ንኽገብር ቀሊል ይገብሮ። እቲ ዲዛይን ክፍጠር እንከሎ ኣወንታዊ ስምዒት ኣብ ግምት ተኣቲዩ እዩ፣ እዚ ድማ ናይቲ ዓመልቲ ኣወንታዊ ኩነት ዝንጸባረቕ እዩ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Hola Espirito ናይ ብጹጉሒ ዝተዐሸገ ኮክቴል መለለዪ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Hola! Espirito was designed to reflect its content. Blue Lagoon cocktail is yellow and blue, Mojito is yellow and green. As the ingredients of each cocktail have a universally accepted color palette, the design for each Hola! Espirito cocktail has a specific color code in a way that it gives a quick but clear impression of what its ingredients are.
Dimensions & Packaging
height 230mm x diameter 50mm
Tags
Hola! Espirito, Packaging, Bottle, Cocktail, Design, Ready to drink
Production Technology
Glass bottle with a crown cap that features a shrink sleeve label.
Design Challenge
The vibrancy and youthfulness that characterizes cocktail making and consumption should be evident in the label. For this to be achieved both the design and production aspects should ensure a colorful and playful result.
Inspiration
Searching the depiction of wild excitement and the freedom it ensues led us deep into the jungle, where symbolisms have a simple yet powerful presence. Soon enough our design started following the colorful wisdom of nature, where the exotic ferociousness of an animal is beamed across other species with a specific set of color tones to signal its preset characteristics.
Project Duration
The Project Started in November 2020 and finished in March 2021 in Athens.
Operation Flow
A ready to drink bottled cocktail allows for the consumer to easily obtain it from any convenience store and enjoy it in the beach, the park or to bring it along on a trip.
Team Members
Greative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits
Antonia Skaraki

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