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The Wine Barrel Dilemma ፓኬጂንግ by Antonia Skaraki

The Wine Barrel Dilemma ፓኬጂንግ by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.


ሓጺንማዕሸጊ· 2022

The Wine Barrel Dilemma ፓኬጂንግ

by Antonia Skaraki

Client: The Wine Barrel

ናይ ሓጺን ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About The Wine Barrel Dilemma ፓኬጂንግ

ቀይሕ ወይ ጻዕዳ ወይን ንምግዛእ ዘሎ ምርጫዊ ጸገም ዘብቅዕ ፓኬጅ። ኣፍቀርቲ ወይን ሕጂ ክልቲኦም ወይናት ብሓደ ፓኬጅ ክስተማቕሩ ይኽእሉ እዮም፣ እዚ ድማ መሓዝን ክልተ በርሚላትን ዝሓዘ ዲዛይን ኮይኑ፣ ነፍሲ ወከፍ በርሚል ናይ ገዛእ ርእሱ ቧንቧ ዘለዎ፣ ንናይ ወይን ምጥዓም ተመክሮ ዘዐባብር እዩ። እዚ ኣተሓሳስባ ናይ "ወይን ካብ ሳጹን ወጻኢ" ዲዛይን ይኸተል፣ እዚ ማለት ወይን ካብ ዓቢ በርሚል ናብ ንእሽቶ በርሚል ብምዝዋር ተፈጥሮኣዊ መነባብሮኡ ከይጠፍእ ዝሕሉ ኣተሓሳስባ እዩ።

The Recognition

About the ናይ ሓጺን ሽልማት A' Design Award

The Wine Barrel Dilemma ፓኬጂንግ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። The Wine Barrel Dilemma ፓኬጂንግ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። The Wine Barrel Dilemma ፓኬጂንግ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project’s highlight was managing to make TheWineBarrelDilemma’s package the definite answer to the dilemma red wine or white wine just by creating a user-friendly experience of enjoying both.
Tags
Wine_Barrel, wine, Packaging, Design, Barrel, Dilemma, red, white, cellar, out_of_the_box
Production Technology
TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Design Challenge
The wooden wine barrel is converted to the main reference point of the brand, which differentiates it from the competition. Robust and absolute typography, special symbols, pyrographic markings, and handwritten elements transport the consumer to an imaginary cellar. In his own barrel. In the world of The Wine Barrel.
The color palette and the different symbolisms clearly separate the 4 product codes on the shelf, but retaining the "common denominator" of the relevant design.
Research
There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Inspiration
There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Project Duration
The Project started in April 2020 and is still ongoing
Operation Flow
The consumer is now able to buy and enjoy a packaging consisting of both red and white wine, without having to choose one over the other. This packaging applies perfectly to gatherings and parties.
Team Members
Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits
Image #1: Photographer Andreas Deskas
Image #2: Photographer Andreas Deskas
Image #3: Photographer Andreas Deskas
Image #4: Photographer Andreas Deskas
Image #5: Photographer Andreas Deskas
Video Credits: Chris Gerokostas

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