Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ) ብ Zhu Hai and Fang Jian

ዲዛይን Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ) ብ Zhu Hai and Fang Jian ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2022 ናይ ነሓስ ሽልማት A' Design Award እዩ።

ነሓስማዕሸጊ· 2022

Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ)

ብ Zhu Hai and Fang Jian

ዓሚል: Zhu Hai, Fang Jian

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ነሓስ ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #131479 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ)

ሽያውፈንግታን ንልዑል ደረጃ ዘለዎ ቻይናዊ መስተ ዝተዳለወ ማሸግ እዩ። ቅርጺ እቲ ጥርሙዝ ካብቶም ብባህላዊ መገዲ ኣብ ቻይና መስተ ንምዕቃብ ዝጥቀሙሎም ናይ ሸክላ ጀጎራት (ceramic jars) ዝተወስደ ኮይኑ፣ ምስ ዘመናዊ ድሌት ዝሰማማዕ ቀሊል ቅርጺ ብምሃብ ዳግም ተቐሪጹ ኣሎ። እቲ ክቢ ቅርጺ ዘለዎ ኣካል ምስ ውሽጢ ኢድ ዝሰማማዕ ኮይኑ፣ ነቲ ጥርሙዝ ብቐሊሉ ንኽተሓዝ ይገብሮ፣ ከምኡ'ውን ካብ ምዝሓል ይከላኸል። እቲ ወርቃዊ ክዳን (cap) ቀጥ ዝበላ ጭዉራት መስመራት ዘለዎ ኮይኑ፣ ብቐሊሉ ይኽፈት። ወርቃዊ ነጥብታት ኣብቲ ጥርሙዝን ኣብቲ 130 ብ130 ብ135 ሚሊሜተር ዝኸውን ንኡስ ካረት ሳጹንን ስእሊ (texture) ይፈጥራ። እታ ሳጹን ካብ ክባእ ዝኽእል ወረቐት ዝተሰርሐት ኮይና፣ እቲ ዝነኣሰ መጠን ድማ ኣጠቓቕማ ንጥረ-ነገር ይንኪ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ነሓስ ሽልማት A' Design Award

Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ) ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ) ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Xiaofengtan Liquor ናይ መስተ ጥርሙዝ ማሸግ (ፓኬጂንግ) ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: SANVINGA Xiaofengtan is a high-end Jiang-flavored liquor, whose body derives from the ceramic liquor jar commonly used by the Chinese. It impresses with a compact cube packaging, which, together with the bottle body, is decorated by texture formed by golden dots, echoing with each other, while the main color, orange, provides a strong sense of integrity and association.
ዓቐንን ማዕሸግን: 130mm x130mm x135mm
መለለዪታት: Reshape ceramic liquor jar, orange color, compact cube packaging, innovative appearance, resource-saving design.
ናይ ምፍራይ ቴክኖሎጂ: By optimizing the bottle body and packaging, its size has been greatly reduced. Furthermore, the compact cube packaging is made of degradable paper which reduces consumables and costs, and implements the concept of sustainable development. In addition, its personalized proportion is innovative among the posh yet lackluster traditional liquor packaging.
ናይ ዲዛይን ብድሆ: Being influenced by traditional ideology, the packaging of liquor is monotonous and homogeneous. How to break from this ideology is the challenge confronted by Xiaofengtan before it was designed. Inspired by ceramic liquor jars, it is groundbreaking because of its innovative packaging. The Chinese liquor culture contained in it has drawn attention of the society to traditional culture, thus inheriting and then carrying forward Chinese liquor culture.
ምርምር: Liquor, for the Chinese, more than the taste, also means a kind of inheritance of the liquor culture of China. According to the study, liquor consumers commonly pursue high-end, personalized and quality liquor, while the traditional liquor cannot fully cater for their aesthetics and tastes. The brand-new packaging design of Xiaofengtan aims to blend traditional Chinese liquor culture on this base, which has showcased its confidence in Chinese culture.
ምንጪ ሓሳብ: Its body is derived from ceramic liquor jars commonly used for liquor storage by the Chinese, and has been reshaped in a simplistic style to make it different from spherical jars and more in line with the aesthetics of modern people. The name, Xiaofengtan, originates from Fengtan, a unique traditional Chinese liquor storage technology. What is contained in the jar is liquor, but what is carried on is the culture. It also symbolizes the indispensable sense of ceremony in Chinese wine culture.
ናይ ፕሮጀክት ግዜ: Developed in Chengdu, China in February 2020 and unveiled in Guizhou, China in August 2020.
ናይ ስርሒት ፍሰት: The rounded bottle body is designed in line with ergonomics and can perfectly fit the shape of the palm of users , which is convenient for pickup and also prevents slip. The golden cap with vertical corrugated lines opens easily.
ኣባላት ጋንታ: Hai Zhu
Jian Fang